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2022 Association Benchmarking Report: A Member Engagement Evolution is Underway

Association Adviser

The changes the world has experienced in the last few years – a global pandemic, rising inflation and economic uncertainty, labor shortages and high turnover in the job market, global unrest and social justice movements – accelerated an evolution that was already underway in how association engage with their members.

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11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

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10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. 10 Association Communications Stats + Membership Tips.

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The communications struggle continues

Aaron Wolowiec

even the past year), you know I’m a communications nut. Without communication, both internally and externally, there’s no content, no strategy. But not everyone knows how to communicate, at least not effectively. Last January, I wrote about Naylor’s 2015 Communication Benchmarking Study. That goes for businesses, too.

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Member Engagement and Retention Cited as Top Challenges in 2023 Association Survey Results

GrowthZone

The survey results show growing membership, member engagement/retention of members, and revenue/budget/funding are what worry your association peers most. The majority of those surveyed cite a lack of engagement with the organization as the reason members don’t renew. and Canada. Can you relate?)

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Striving for Success: Member Engagement

GrowthZone

We hope you enjoy (and can relate to) hearing from our customers and how they are reaping the benefits of using GrowthZone’s software solutions to grow member value, increase productivity, and boost revenue. Member engagement has improved, and the member portal is a huge plus!

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4 surprising revenue boosters for your association

Nimble AMS

It’s important to have revenue-generating tools and approaches in place to keep your association strong. . Here are some approaches you might not have thought of to increase revenue for your association. Over time, your association’s revenue needs change. But it can be a highly effective tool for increasing revenue.

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