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Build a Marketing Dream Team—Welcome AI

.orgSource

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. AI, your new marketing assistant, is happy to help. AI, your new marketing assistant, is happy to help. Oh, those pesky keywords. Customer surveys.

Team 88
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Association Brain Food Weekly: 8.21.20

Reid All About it

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

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Study: Nonprofits That Follow BBB Standards Raise More Money

Associations Now

Specifically, the research by professor Greg Chen of the City University of New York’s Baruch College looked at charities’ records from the years between 2006 and 2011. recommended as a consideration for charities that seek to increase revenue from donative sources.” percent fundraising increase.

Metro 40
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Wednesday Buzz: Spotlight on Association Media

Associations Now

Here’s just a sample of the goings-on from the three days of the conference: "Redefine failure. revenue or member acceptance)." AM&P live-streamed this morning’s session by keynoter Ann Michael , president of Delta Think , and communications pro Maggie McGary streamed a tweet-up on Tuesday.

Sample 40
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Game Plan 2014: Seeing Around the Corners

Association Adviser

Many associations lack member communication plans that are fully integrated. Most associations agree non-dues revenue is essential, but our research shows very few ask advertisers and sponsors for their input. Plotke lamented that associations tell her non-dues revenue is more important than ever. What surprised us most in 2013?

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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

Description: Ta-Nehisi Coates is “the single best writer on the subject of race in the United States,” according to the New York Observer. Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. Community is Your Duct Tape. Session Type: Keynote. Length: 1 hour 30 minutes.

Sample 100
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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

(source: NY Times) April 5, 2020 – Two of the Trump administration’s top health officials issued grave warnings to the American public Sunday, saying the next week — when the outbreak is expected to reach its peak in places like New York — will be “our Pearl Harbor.”. Adams, on the news show “Meet the Press.” New York – 19.5