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Creating Memorable Events with the Customer Journey Canvas: A Facilitator’s Guide

Velvet Chainsaw

Diane is a keynote speaker on curiosity and innovation and a New York Times Bestselling author. Here is some sample language you can use: “In the world of event planning, every touchpoint, every interaction, and every moment counts. This is a guest post by Diana Kander. ”, pushing planners to think creatively.

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Build a Marketing Dream Team—Welcome AI

.orgSource

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. AI, your new marketing assistant, is happy to help. AI, your new marketing assistant, is happy to help. Oh, those pesky keywords. Industry reports.

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Association Brain Food Weekly: 8.21.20

Reid All About it

Bruce Rosenthal (Bruce Rosenthal Associates and Partnership Professionals Network) and Christopher Gloede (Ricochet Advice) recently published a useful report, The New Sponsorship Model for Virtual Events. The report also includes a sample virtual event prospectus to give you additional ideas. Alisha Haridasani Gupta, New York Times ).

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How to Hire The Ideal Freelancer

Association Success

Note: If your office is in an expensive area like DC or New York City, it may be wise to look elsewhere for a freelancer. Find out if they have a portfolio and request sample writing and work. Once you do this, set up a phone interview and get a feel for how they communicate.

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Study: Nonprofits That Follow BBB Standards Raise More Money

Associations Now

Specifically, the research by professor Greg Chen of the City University of New York’s Baruch College looked at charities’ records from the years between 2006 and 2011. These findings are similar to results to of Chen’s 2009 study of Metro New York charities that implemented BBB standards. percent fundraising increase.

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Wednesday Buzz: Spotlight on Association Media

Associations Now

Here’s just a sample of the goings-on from the three days of the conference: "Redefine failure. AM&P live-streamed this morning’s session by keynoter Ann Michael , president of Delta Think , and communications pro Maggie McGary streamed a tweet-up on Tuesday. Define it in terms of what you've learned (vs.

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Game Plan 2014: Seeing Around the Corners

Association Adviser

Many associations lack member communication plans that are fully integrated. Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” What surprised us most in 2013?