INBOUND Conference: A Sample Agenda for Customer Marketers


Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. Description: Texting, Tweeting, Emailing, Snapping, Slacking, Liking etc is quickly replacing verbal communications. Gary Vaynerchuk. Anna Kendrick. Alec Baldwin.

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Associations and Social Media in 2014: An Interview with Amy Sample Ward of NTEN

Association Mavens

Amy Sample Ward is the thought-leading CEO of NTEN , where the nonprofit technology community meets. The post Associations and Social Media in 2014: An Interview with Amy Sample Ward of NTEN appeared first on Association Strategies, Association Videos | Association Mavens.

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If Events Could Talk: 10 Strategies for Fueling a Powerful Voice

Aaron Wolowiec

Has your association conducted a communication audit within the last three years? To ensure your members easily recognize an event at first glance, consider how colors, logos, fonts and overall design elements are used consistently across communication platforms.

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10 Takeaways from ASAE’s Membership, Marketing & Communications Conference


Leverage All of Your Communications. One way to get your members to support marketing/sales efforts — provide sample social media posts for important staff/membership communication. Give Communications Choices. Market Communications Choices. —

Sample Strategy and guidelines for Group/Affinity Services

Trade Association CEO Blog

Consider these major responsibilities: Membership Development, Membership Benefits, Membership Administration, Governance, Volunteer Development, Meeting/Event Management, Government Affairs, Market Development, Education, Operations, Communications and Cheerleader. Sample Strategy and guidelines for Group/Affinity Services. Sample Strategy and guidelines for Group/Affinity. Communications. (2). Trade Association CEO Support.

Communication Plans for the 21st Century

Associations Live

Do you have a communications plan for your organization? What are the things you have to communicate to your members or customers? MSAE's Communications Networking Group discussed this topic at our October 16 meeting, here are the top takeaways and resources from the meeting: The anatomy of your communications plan is essential. Review your communications plan yearly, it will continually change. A communications plan helps keep a pulse on your members.

Help Wanted: Find Your Next Marketing and Communications Star

Associations Now

And in today’s evolving communications and marketing environment, it’s important to find someone who has the right skills to take your associations to the next level. Don’t be afraid to ask for writing samples from candidates of any level.

Associations Live: Cash Management & Reserves

Associations Live

Have a formal investment policy - Sample Investment Policy , Sample Investment Policy #2 Check on bank and credit card fees - where can you save? communication. (13). communications. (29). skip to main | skip to sidebar. Associations Live. Connecting MSAE members and a world of ideas! Monday, December 27, 2010. Cash Management & Reserves. Top Three Takeaways from the Financial Networking Group Meeting - 10.3.10

Stop spamming your members

Aaron Wolowiec

Recently, among a flurry of other emails (some important and some not) I received a communication inviting me to sponsor an upcoming event. Every couple of days I receive similarly ineffective communications that do not align with my company’s goals and objectives.

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Post-event fulfillment reports: Setting the stage for sponsor renewals

Aaron Wolowiec

All on-site exposure documented through photos, samples and reproductions; the number of people who received promotional items or were exposed to advertising; and a comparison of quantities, location and position delivered versus what was promised.

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MarComm Makeovers

Thanks For Playing

Join me and Mitch Arnowitz ( Tuvel Communications ) at MGI (623 N. Mitch and I and a panel of experts (aka the Brown Bag attendees) will provide on-the-spot analysis and advice for the samples you bring to help improve your marketing and communciations efforts. Show off what's working at your organization, or get the input you need to take your marketing and communications efforts to the next level. presentations Marketing social media Mitch Arnowitz communication ASAE

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Q&A: A Balanced Approach to Member Engagement

Association Adviser

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. How can you effectively target communications without good data? Use your observations about the type of professionals you see at meetings and events as a starting point for segmenting your membership and coming up with communications that speak to those segments.

Association Advocacy Thrives in ‘Fake News’ Era

Association Adviser

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. We reviewed just a sampling of the great work three Naylor association clients are doing on behalf of their industries. Jill Andreu.

Meeting Promotion Ideas

Associations Live

Download samples here. Associations brainstorming communication communications conventions Events ideas Management marketing meetings Membership Miscellaneous planning MSAE''s Meeting Management & Education Networking Group met to discuss meeting promotions (i.e. discounts, scholarships, BOGO, etc.). Here are the top takeaways: Host a 5K to raise money for scholarships. Sole Motion is a company that can help you coordinate the event for a fee.

Know Your Members Through Better Surveys: A How-To Guide

Aaron Wolowiec

When you are 100 percent confident that your survey is ready to be sent out, you may want to test it on a small sample of potential respondents before sending to your full distribution list. This month’s guest blog post is by Kent Agramonte, a marketing supervisor at Naylor.

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Six Ways to Intersect Publications and Education Events

Aaron Wolowiec

This month’s blog post is by Kim Howard, CAE, an award-winning publisher and president of Write Communications, LLC. Write Communications works with association leaders to create mission-aligned content for every channel for measurable results.

Technology Toolkit for Start-up Nonprofits: Part One

Wild Apricot

Her “technology toolkit” and sample step-by-step plan are designed to help new nonprofit organizations get started with online marketing, outreach and fundraising — on a tight budget. Tags: Non-profit technology Fundraising nptech Marketing E-mail marketing Google Analytics Social networking Facebook Non-profit Communications Twitter social media LinkedIn

Technology Toolkit for Start-up Nonprofits: Part Two

Wild Apricot

Today, she suggests next steps and offers a sample step-by-step plan you can adapt to meet your own organization’s social media mission: Using your Technology Toolkit Now, of these 10 technology tools , the first three are.( Tags: Non-profit technology Fundraising nptech Marketing E-mail marketing Google Analytics Social networking Facebook Non-profit Communications Twitter social media LinkedIn

Tips for Preserving Your eLearning Programs

Blue Sky eLearn

Information about your team’s project management methods and tools being used – i.e. where to find project task lists or communication threads in Asana, Basecamp, Slack, etc. A volunteer member once enthusiastically told me “I love a good binder!”

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Reimbursing Members & Policies

Associations Live

Sample Expense Reimbursement Policy from the MN Attorney General's Office Receipts, Receipts, Receipts - Require Them! Policy Management Finance Miscellaneous governance communication boardsMSAE's Financial Networking Group met today to discuss reimbursement policies and procedures - what works, what doesn't and how we can be more efficient.

Luggage Tags and Breath Mints: How MSAE Refreshed Itself As Associations North

Association Adviser

Is our name and messaging across all communications consistent and in step with what the organization stands for and delivers to its members?’ A fun teaser tagline was developed, Fresh, New & True, to give all communications with our members glimpse into what is coming.

What’s in Your Community Manager Job Description?


Here’s a sample community manager job description for you. SAMPLE JOB DESCRIPTION: ONLINE COMMUNITY MANAGER. Communicates and promotes new community features or procedures to members and staff. and provides reports for Communications Manager and executives.

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Social Media

Associations Live

Here's a sample provided by one our members. Technology Social Media communicationSo this is some of what I learned at the several social media sessions that were held at the #MSAE fall conference. (If If you go to, search for #MSAE - you will see some conversation about the conference.) The # is called a hash tag. And, first and foremost, all organizations should have a social media strategy.

Game Plan 2014: Seeing Around the Corners

Association Adviser

Many associations lack member communication plans that are fully integrated. Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.”

Gamification: You Never Had So Much Fun Connecting With Members

Association Adviser

Members with the most codes can earn prizes, such as membership discounts or product samples. Features Marketing & Communications Technology CCA engagement gamification membership memory Hillary Levitz, Naylor, LLC. Gamification. You’ve heard the term multiple times by now, but do you really know what it means? What is gamification and how can you leverage it to benefit your association and members?

Another AMSFest in the Books


Schedule a demo and communicate a list of features you want to see—features that align with your association’s critical business processes/functions. Below are a sample of dashboards that were discussed during the session.

Where Did the Milk Go?!

Association Adviser

Some sample questions to ask: What do members like about your site’s design? Marketing & Communications Technology web analytics website optimization website redesignOr, Why You Should Optimize Your Website Before Redesigning It. Laura Taylor, Naylor Association Solutions.

Associations Live: Logos, Graphics Standards and Style Guides - Oh.

Associations Live

Here are the top strategies for driving and maintaining brand integrity from the past (1/18/11) Communications Networking Group meeting: 1. For sample PDF versions of style guides, contact MSAE at Labels: communication , communications , marketing. communication. (13). communications. (29). skip to main | skip to sidebar. Associations Live. Connecting MSAE members and a world of ideas! Wednesday, January 19, 2011.

Associations Live: Animoto - Free Video Tool

Associations Live

Animoto was the featured discussion at MSAEs Communications Networking Group on September 14, 2010. Here is a sample video MSAE did for the 2010 Fall Leadership Conference, click here for video. Labels: communications , Technology , Video. communication. (13). communications. (29). skip to main | skip to sidebar. Associations Live. Connecting MSAE members and a world of ideas! Wednesday, November 24, 2010. Animoto - Free Video Tool.

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Social Media Measurement Resources for Associations

Mizz Information

That''s great.but social media in the context of associations is broader than just marketing or PR--it’s part of almost every function of an association: communication, marketing, events, publications, membership, advocacy, continuing education, HR/recruiting, fundraising, etc.

Study: Nonprofits That Follow BBB Standards Raise More Money

Associations Now

His analysis [PDF] showed that charities in the national sample that adhered to the 20 BBB WGA standards raised roughly 8 percent more in fundraising revenue; in the Metro New York sample, charities that met all the guidelines reported a 13.5

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Good idea of the week: The Freshman 15


Sample go-go. Tags: community communications Just read an awesome article in the Washington Post with 15 tips for newcomers to DC. I'll let you read the full article, but here are the tips in a nutshell - anyone who knows DC will "get" these immediately - but if you don't know, how would you know? Stand to the right. Recognize that the Nats are a major league team. Don't dance at indie-rock shows. Maintain residency in your home state (if your new home is in the District).

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How to Create a Really Good LMS RFP

WBT Systems

Ask around for request for proposal (RFP) samples and send one of them to a dozen LMS vendors? If you’re an ASAE member, you can get a sense of LMS elements from the LMS RFPs in ASAE’s Models & Samples library. Otherwise, an online search will turn up samples too. Communication with LMS vendors. Be open to communication with vendors. Plus, you each need to learn if the other organization is a good fit—the more communication, the better.

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SCD Group

Video is rapidly becoming a major communications tool. Here’s a sample of the responses to an ongoing video discussion among ASAE members: Looking for any and all feedback from associations utilizing video to reach potential and current members. SCD Group association executives association communications association videos ASAEYet, based on questions on the ASAE Collaborate, many associations are still struggling with what to do and how to do it.

Are chapter volunteers burning out? Surveying chapter leaders could be a game-changer.

Chapter Chat

Asking for their opinion and insight is great for building trust and strong communication between the national association and chapters. Need to improve communication between National and Chapters? Need some sample questions to get you going?

SmartTech Conference 2019: Defrosted


You can also take a sample of the core critical data and see how accurate it is. If an organization doesn’t have clear and communicated business requirements , their IT department is operating without a full understanding of what they are trying to accomplish.

5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

Online community and marketing tools open up communications with your supporters. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media.

ICYMI: What Old School Hip Hop Teaches Us About Content Marketing


————— Bryan Kelly and I presented this session at ASAE’s Marketing, Membership and Communication Conference last week and the feedback we got was phenomenal. LISTEN: – LL COOL J samples.

Latest Association-Nonprofit Social Media Jobs


Manager, Online Communications and ePhilanthropy , American Humane Association (DC) – “Responsible for overall strategy of ePhilanthropy including email appeals, mobile marketing, social media and additional emerging technologies that increase house file growth or online donations.&#.

A Strategic Guide to Social Media for Nonprofits


Define Social’s Role in Your Communications Strategy. The actions you will take and the content you will create on social should tie back to your overall communications and digital strategy. Make it super easy: Provide sample posts for Facebook, sample Tweets, etc.”.