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Association Brain Food: 4.12.24

Reid All About it

Member recruitment. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Explore ways to enhance visibility, financial communications, accountability, improve management of financial resources, and optimize the impact of financial reporting and messaging.

Revenue 256
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Building Buy-In for an Online Community at Your Association

Higher Logic

Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. MTI chose online community as a tool for digital transformation.

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Solutions for Your Membership Conundrum

Association Adviser

For the fifth consecutive year, the majority of association leaders (68 percent) cited “Inability to Communicate Member Benefits Effectively ” as their second most significant member communication challenge, trailing only information overload (69 percent). Some longstanding tactics and communication channels remain part of the future.

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Wise Words from the Corner Office

Association Adviser

Meena Dayak, vice president of integrated media and communications for the American Public Power Association: Our content comes from different sources. Tracy Mehan III, executive director for government affairs at the American Water Works Association: A lot of our advocacy-related communication is shoe leather.

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Wise Words from the Corner Office

Association Adviser

Meena Dayak, vice president of integrated media and communications for the American Public Power Association: Our content comes from different sources. Tracy Mehan III, executive director for government affairs at the American Water Works Association: A lot of our advocacy-related communication is shoe leather.

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How to increase association revenue with event volunteers

Nimble AMS

Well, search no further. Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. The Community Brands Event Trends Study found 57% of association event planners predict the number of in-person events will increase over the next 12 months. The truth is volunteers save associations money.

Revenue 78
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How to increase association revenue with event volunteers

Nimble AMS

Your association can increase revenue by boosting its efforts in volunteer recruitment and engagement. The Community Brands Association Study found 59% of association professionals will invest in in-person meetings and conferences in the next year. Find event sponsors through email campaigns or a monthly newsletter.

Revenue 130