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Association Brain Food Weekly: 7.16.21

Reid All About it

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195
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Association Brain Food Weekly: 4.30.21

Reid All About it

Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Many associations are analyzing what makes sense and how best to offer their content/meetings moving forward as so much is still up in the air. How to Ask the Right Questions to Improve Your Content and Drive Member Engagement.

Education 354
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Association Brain Food Weekly: 7.23.21

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Clinical Assistant Professor at the University of Louisville. Presenters: Amy DeLouise, brand storyteller, content strategist, speaker, and author of multiple LinkedIn Learning courses. Don’t Leave Money on the Table: How to Level Up Your Non-Dues Revenue Strategy with Video (NDaP Monthly Expert Series). Host: Fridays@4.

Video 195
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Association Brain Food Weekly: 5.7.21

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Presenter: Dr. Naomi Brahim leads the work of the Multi-Tiered Systems of Support (MTSS) in Jefferson County Public Schools in Louisville, KY. Topics will include technology, trade shows and the ways in which revenues will be recalculated. Backstage Pass: Producing Compelling Content that Drives Engagement. Host: Fridays@4.

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Association Brain Food Weekly: 10.21.16

Reid All About it

Hear about five web strategies that will help you beat the competition, engage members and prospects, and grow revenue. Learn how to determine the needs and revenue-generating potential of different membership segments so you can develop successful targeted marketing campaigns. Host: PCMA & Louisville CVB. 1 CAE credit.

Survey 150
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Grow Globally: Finding Ways to Reach New Customers and Members

GlowGlobally

Avinash Chandarana and Nikki Walker from MCI facilitated the annual CESSE Management Institute at the CESSE Annual Meeting this week in Louisville. Global Content Dissemination Strategy was featured in an archived webinar presented by Peter Turner of MCI and Phil Forte, President of Blue Sky as well as this case study.

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Jeffrey Cufaude, Idea Architects: Seen Elsewhere: Building Creative.

Idea Architects

Summary: A selection of thought-provoking content from beyond the association management realm that offers new ideas for association executives. Both of these sites also serve as great examples of how associations could more effectively curate and share interdisciplinary content for members and facilitate ideas spreading.