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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Even if your association is trapped in a sea of competition, you can change course and sail toward possibility. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value. Technology has opened protected space.

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Association Brain Food Weekly: 1.22.21

Reid All About it

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

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Association Brain Food Weekly: 5.15.20

Reid All About it

Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. How to Go Virtual (While Still Creating an Engaging Experience). What new technologies can they employ? Virtual event sponsors and exhibitors. Fri 5/15 at 1 p.m. –

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Association Brain Food Weekly: 12.4.20

Reid All About it

Dr. Michael Tatonetti, CAE, explains how to overcome your colleagues’ (or leadership’s) fear of raising sponsorship prices —an argument that gets into goals, costs and value. How the Michigan SAE lost their website when their hosting company fell victim to ransomware. How to Maximize Your Engagement in Industry 4.0.

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Return on learning (ROL): More than a boring statistic

Aaron Wolowiec

Next week I have the pleasure of participating in the Michigan Society of Association Executives’ annual convention, colloquially known as OrgPro. A simple check of Google Maps indicates that in relation to Grand Rapids, Muncie is nearly due south – though, of course, the route will be slightly less direct.

Indiana 100
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Association Brain Food: 5.20.22

Reid All About it

Wonky technology can be really exciting when you get a sense of the potential it can deliver. Must-have technology. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

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Association Brain Food: 5.13.22

Reid All About it

They suggest how to create a remote or hybrid workspace conducive for innovation and provide tips for asynchronous brainstorming. They sound alluring—progressing through a course with a cohort of peers and alumni mentors—but intense too. But they say technology alone is not enough, you should invest in people and a plan too.