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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs.

Revenue 205
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Association Brain Food Weekly: 1.18.19

Reid All About it

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. A classic marketing mantra (about pricing) is flawed. Presenter: Jason Askew, Product Marketing Manager, Cvent.

DC 293
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Association Brain Food: 3.10.23

Reid All About it

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

Committee 195
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Association Brain Food Weekly: 9.10.21

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see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. Keep Your Eye on the Outcomes: How Results-Oriented Marketers Plan, Execute, and Measure Effective Marketing Campaigns.

Strategy 195
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Association Brain Food Weekly: 1.19.18

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Marketing General Inc. is inviting associations to participate in their 10th annual Membership Marketing Benchmarking Survey. Host: Event Manager Blog. Scotch Tasting Happy Hour (Washington DC). to launching a Learning Management System (LMS) in three months with seven existing online courses and 40 webcasts.

LMS 174
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Association Brain Food Weekly: 10.16.20

Reid All About it

Virtual conference pricing. Dr. Michael Tatonetti, CAE, explains how to use price anchoring to determine registration rates for your virtual conference. By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Host: Marketing General Inc.

Indiana 221
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Association Brain Food Weekly: 1.20.17

Reid All About it

Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing. Digital Marketing for the Event Planner: Organic Search. Learn how to build a keyword strategy and rank higher on search; avoid being penalized by search engines; and use search engine marketing to improve the search results for your event.

LMS 150