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OCTOBER 20, 2023

TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Katherine Wayne, AMC Association Management Center ) Dealing with data: how to create reports that work for everyone. Instead of people quietly leaving, they ask how can I sign up for next year?

Maryland 272

Maryland LMS Revenue Strategy 272

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APRIL 5, 2024

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. She recaps a case study presented at the Innovation Summit about the American Board of Medical Specialties’ use of the blue ocean strategy to expand their certification tool into new markets.

Revenue 256

Revenue Price Denver Tools 256

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SEPTEMBER 22, 2023

TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. If your AMS partner doesn’t offer one, he shares tips for how to create a users group yourself and get the most out of it. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff.

LMS 266

LMS Revenue Education Strategy 266

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FEBRUARY 2, 2024

If your association is looking for a sure-fire way to attract young professionals, TopClass LMS has the answer: early-career microcredentials. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Print magazines. 1 CAE credit. 1 CPE credit. More info/register.

Certificate 266

Certificate Denver South Carolina Project 266

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AUGUST 4, 2023

I hope to greet and meet many of you there and also at Non-Dues-a-Palooza (NDAP) in Denver in early September. Impexium dives deep into membership pricing models to explain when to make a change, how to do the requisite research, what type of models are commonly used, and how to figure out pricing. Member engagement.

Atlanta 195

Atlanta Price Revenue Denver 195

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MARCH 17, 2023

Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Don’t let the word “assessments” scare you off with SAT flashbacks, we’ll have some ideas about what you can use and how to get started with utilizing them to improve your volunteer experience and program.1

Revenue 205

Revenue Certificate Committee Leadership 205

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OCTOBER 13, 2023

Inspired by a Non-Dues-a-Palooza workshop presented by Lori Zoss Kraska of Growth Owl , TopClass LMS explains how to partner with a company’s CSR team on sponsored education programs that align with both your missions. ASAE Membership Monday This month’s topic: Beating the Lapse: How to Win Back Your Membership. 1 CAE credit.

Revenue 272

Revenue Austin Tools Education 272