Association Analytics

FEBRUARY 20, 2024

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Don’t discount thought leadership for the top of funnel audiences. One example of thought leadership is this blog!

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Association Analytics

SEPTEMBER 8, 2022

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. Use your data to optimize people and products.

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Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? Create online partnerships with related organizations. Make online registration as easy as possible. To make the most of this idea, determine where your potential members will be online.

Strategy 157

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WBT Systems

JULY 31, 2018

Although they’re the biggest generation in the workforce, millennials make up only 19 percent of association members, per MGI. Online career center. Create an online career center that features professional development programs and other career resources for young professionals. Career webinars. Virtual coaching sessions.

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Blue Sky eLearn

JANUARY 14, 2019

What are the best ways that your organization can step up its online strategy in order to acquire more members? Create online partnerships with related organizations. Make online registration as easy as possible. To make the most of this idea, determine where your potential members will be online.

Strategy 150

Strategy Social Media Discount Newsletter 150

Reid All About it

MARCH 24, 2023

Claire Hoffman, BizBash ) Survey findings: More attendees register on site now than in the past, and early bird discounts attract event loyalists, not new attendees. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. More info/register.

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Disciple Media

MAY 24, 2023

How often will you be sending out newsletters, promo emails and triggered emails? And who will be writing your newsletters and promo mails anyway? That incentive could take the form of a discount, free admission, free shipping or a preview of an upcoming product. How will your emails fit into your larger marketing strategy?

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