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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive? PST spot !

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

You can segment your association members by: Known interests Length of membership Membership tier Level of engagement Demographic For example, with 75% of millennials actively avoiding phone calls, connecting by phone is a member engagement strategy that might be better used for the older members of your association.

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14 Best Member Retention Strategies to Engage Your Top Supporters

EventMobi: Association Events

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. But on a practical level, how can you actively recruit and retain members for the long run? For example, after you host a fantastic event, you can give members a space to keep the conversation going!

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9 Ways to Rethink Your Membership Dues Structure in a Post-Pandemic World?

Membersuite

A member who works for a non-member company can talk about the benefits of membership with colleagues—an example of word-of-mouth marketing. . #2. Early-career professional: dues are discounted for a limited number of years or until the member reaches a certain age or career milestone. Common Membership Tiers. Trial Memberships.

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5 Gen Z Values Associations Need to Know

Membersuite

Gen Z is used to socializing in online communities , for example, Fortnite and other games, Discord, Twitch, and Reddit. You’re more likely to recruit them as members if you offer discounted young professional or virtual membership tiers. ROI is everything for them. They will decide if your value proposition is really worth it.

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How to drive member engagement with Nimble AMS

Nimble AMS

So how can you recruit, reach, and retain members to achieve these strategic goals? For example, with Nimble Communities, you can: Present members with a custom home page that presents them with targeted, valuable content based on their member profile. On-demand webinar: Recruit, reach, and retain. Increase member engagement. ?.

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Defining Your Member Value Proposition

MemberClicks

An Example of a Value Proposition A simple sample example of a value proposition for a fast food restaurant could be “hot, delicious food served quickly at an affordable price.” ” Keep in mind that this is a simple example your orginization will likely require a more complex member value poroprosition.