Reid All About it

DECEMBER 8, 2023

Marketing to Gen Z and millennials. The Data Bunch This groundbreaking virtual event brings together exceptional minds in data management, analytics, and innovation. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – More info/register. Host: ASAE Tue 12/12 from 10:25 a.m.

Strategy 272

Strategy Video Technology Innovation 272

EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) A successful member engagement strategy broadens the networking reach of your association.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Association Freak

MAY 21, 2022

But unfortunately, the effects are rippling through the association world – putting downward pressure on membership, lowering advertising, royalty, and other revenue sources, and impacting the dashboard metrics of most organizations. On-demand discounts. Users, of whom 67% are Millennials, have saved $170M+ this year.

Revenue 72

Revenue Discount Products Marketing 72

Nimble AMS

DECEMBER 5, 2022

The innovative Nimble Communities allows ACerS to adopt member engagement strategies like establishing online community volunteer opportunities and allowing member volunteers to adopt the roles of Moderator or Super Members. The American Ceramic Society (ACerS) leverages Nimble Communities to boost member engagement at their association.

Member Engagement 133

Member Engagement Social Media Review Recruiting 133

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Membership Marketing

AUGUST 14, 2020

Innovation – How can associations enhance the value that they provide to members? Our data shows that a culture of innovation is the critical driver for creating member value. At the same time, those showing declines over the same period are more likely to say that they have no innovation process.

Report 95

Report Marketing Recruiting Recruitment 95

.orgCommunity

FEBRUARY 25, 2019

What are your current revenue and sales priorities? Enthusiastic Millennials seeking hands-on experiences, busy mid-career moms and dads with little time to spare and seasoned professionals nearing retirement may all be represented. Offering coupons, discount codes or free services, can help you get to yes. Develop Themes.

Marketing 68

Marketing Case Study eBook Social Media 68