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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does Member Experience Matter?

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Lost Members This Year? Here Are 3 Fixes for Associations

ISAE

Consequently, when it’s time for members to renew, they might think that the cost of the membership outweighs the benefits or opt to try a different association. It’s easy to highlight the value that events add to your offerings, and you can add obvious member perks like discounts or early registration. Embrace technology.

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How to Improve First-Year Member Retention

Higher Logic

That’s a big hit to your growth strategy. To help your association grow and make acquisition campaigns valuable, you can’t just motivate new members to join. 5 Steps to Increase New Member Retention. Ask how things are going and collect feedback on what new members are enjoying as well as how you can improve.

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The Essential Workshop Feedback Survey Template (12+ Questions & Examples)

MemberClicks

Post workshop questionnaires give you anonymous, tangible information from your members such as: Areas of success – Get information on how your workshop helped you accomplish event or organization goals. Solutions and strategies – Hear about audience pain points and their suggestions for solutions that resonate with them.

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4 Ways to Use Nostalgia to Grab Your Customers’ or Members’ Attention

Socious

The nostalgic reference will also help bring up positive feelings that could transfer to your organization. Another interesting way to use retro references is to discount an event ticket or another item back to ‘80’s pricing (if that’s your theme) for a flash sale. You can do the same thing at your conference, meeting, or event.

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Don’t get ghosted by your members

Nimble AMS

Here are five tips to keep your members happy and engaged so they don’t abruptly cut ties with your organization. It refers to when a person cuts off all communication with a friend or person they’re dating – with no warning. In modern social lingo, ghosting isn’t about an unwelcome haunting by a sheet-draped apparition.

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Your Guide to Building a Membership Marketing Strategy: Tips for 2023 and Beyond

MemberClicks

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.