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3 Ways to Strengthen Communication Using Smart Member Data

Higher Logic

If your organization manages a membership program, you know that it can be a real challenge keeping your members fully engaged while developing ways to grow your program. Data-driven and unified communication strategies are the best way to ensure you and your members get the most out of your program.

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Teach Your Members How to Build a Learning Habit

WBT Systems

Learning is part of their character and they seek it out wherever they can find it by: Reading blogs, articles, reports, tip sheets, white papers, ebooks, and books. They’re more receptive to your marketing messages about educational programs, and will turn to you when they’re ready to invest in their education.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Member-generated content shows you’re the place to be , while fostering peer-to-peer engagement among your most valuable members. Download our eBook, Maximize Association Value with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts. Growing Non-Dues Revenue.

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Public Social Network or Private Online Community? 11 Tips to Guide Your Decision

Higher Logic

We’re here to help you make the best-educated decision for your organization’s needs. can divert your audience from engaging meaningfully with your content. You can look at different behavior patterns to show your members content relevant to them. Let’s be real: Google and Facebook own the majority of the ad market.

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How To Build An Email List For Beginners

Disciple Media

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. Email is the definition of affordable marketing: The cost of developing and placing digital ads increases every day. How will your emails fit into your larger marketing strategy?

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5 Things Your Association Should Do Before Attempting to Earn More Revenue

Association Adviser

Non-dues revenue supports associations’ missions in so many ways: Providing exceptional training and education for members, financing lobbying efforts, keeping membership dues affordable, and offsetting the costs of your communication program, to name a few. Tip 3: Know what advertisers want, and how to best deliver it.

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Association Brain Food Weekly: 4.20.18

Reid All About it

The weekly list of free educational events and resources for the association community… The third wave in education and training is here and it’s different than previous waves in the early 1900s and the 1960s. Two- and four-year colleges are already developing programs to meet this need. Solving the Marketing Puzzle.