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How to Leverage the Marketing Power of Social Proof

WBT Systems

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.

Marketing 192
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The Best Marketing for Educational Programs is Content Marketing

WBT Systems

Yet you count on them seeing, opening, and clicking on the promotions you send out about your online educational programs. But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective.

Content 150
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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Newsletters. shares 15 ways to improve your newsletter content and delivery. Content is a commodity, says WBT Systems. Valuable information for associations!

Revenue 205
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A Kick-Ass Community Manager Q&A

Higher Logic

James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO). James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media. We use Hootesuite to push out community activity into social channels.

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How to increase association revenue with event volunteers

Nimble AMS

Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the member experience , and you’re still falling short of your association goals. Find event sponsors through email campaigns or a monthly newsletter. Give marketing collateral.

Revenue 78
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How to increase association revenue with event volunteers

Nimble AMS

Maybe you’ve tried refurbishing your online store , improving your professional education program, or personalizing the member experience , and you’re still falling short of your association goals. Imagine what your association could accomplish with the power of an engaged volunteer program. Well, search no further. .

Revenue 129