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Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

However, you can only maximize the benefits of email marketing to your event when you employ specific engagement strategies. In this guide, you’ll find out how and why you should: Optimize your email content. Curate personalized membership outreach. Gather important data from your email campaigns.

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Member Engagement Strategies: A Guide for Associations

Fonteva

It’s likely that you have developed a set member engagement strategy over the years. Association member engagement strategies. These long term goals can be achieved through various member engagement efforts and strategies. Email marketing. Email marketing. Why is member engagement important?

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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

According to the 2023 Membership Marketing Benchmarking Report , 50% of associations reported an increase in new member acquisitions, up from 44% in the 2022 report! With all those new members, you need a way to centralize your membership’s success and make it a part of your association marketing strategy.

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Top 7 WordPress Membership Plugins

MemberClicks

If you’re looking to enhance your member experience and have an existing WordPress page for your organization, a membership website plugin is an easy way to monetize your member content with paid member subscriptions and build your member community. For example, are you looking for LMS-specific features?

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What is an AMS? + How to Use 4 Important AMS Features

Protech

Investing in a more comprehensive association management system (AMS) will streamline day-to-day tasks, membership management, and even event planning. For example, let’s say the fictional association from our example had used a robust AMS with specialized event planning features instead.

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Learn How To Build A Successful Membership Website

Disciple Media

Assess your audience structure and readiness for membership Segmentation: Break down your broader audience into more manageable segments based on characteristics like age, profession, interests, or engagement level. This allows for more personalized content and marketing strategies.

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Association Software 101: How to Find the Best AMS Platform

Protech

For example, you might choose an AMS platform with an e-commerce feature so members can purchase event registration or merchandise on their own, without needing to make the payment through a staff member. Here are two examples of how these work in the context of association management: Integrations.