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[Infographic] The Power of Audience Segmentation

Higher Logic

Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course. Take it one step further: use your audience data to segment by geographic location for promotions and events. Broader Engagement.

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Association Brain Food Weekly: 2.5.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. Conference insights from forward-thinking association event directors. Non-Dues-A-Palooza Digital Backstage Pass.

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Association Brain Food Weekly: 6.20.16

Reid All About it

And now, the list of webinars and other events for the association community for the week of June 20. By creating detailed personas, precise segments, and dead-on messaging, you’ll have better appeals, greater ROI, and increased revenue. – 10 PR Tactics to Make Your Events Stand Out from the Crowd. More info/register.

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Best of the Web: April 2014

Association Adviser

Visit Us at These Important Industry Events. Multifamily Exchange Event. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Karl Moore. Value is in the Eye of the Beholder.

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Best of the Web: June 2013

Association Adviser

SteveDrake RT @LoriWoehrle: Nondues revenue ideas are closer than you think. Visit Us at These Important Industry Events. Florida Society of Association Executives Annual Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. link] Gr8 stuff!

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Best of the Web: June 2013

Association Adviser

SteveDrake RT @LoriWoehrle: Nondues revenue ideas are closer than you think. Visit Us at These Important Industry Events. Florida Society of Association Executives Annual Conference. Does your association have a magazine, newsletter, directory or website in need of revival? Best of the Web. link] Gr8 stuff!

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Coronavirus Updates for Association and Events Professionals – What You Need to Know

AssociationChat

While I am no longer updating this list daily, I will continue to update this list with helpful links to news and resources I’ve found that could impact how association and events professionals make decisions as we look to the horizon. What Events Are Going Ahead Despite the Pandemic? People are betting on it.