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Lessons From a Behind-the-Scenes Look at the World’s Biggest Events

Associations Now

These are some heavy hitters: the Westminster Dog Show, the Kentucky Derby, the Chanel haute couture fashion show, and the esports championship League of Legends. For example, they are shown running through a pretend service, spooning imaginary sauce on plates and rehearsing how they would speak to diners.

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It’s a Snap: Adding Snapchat to Your Event’s Engagement Strategy

Associations Now

NBC Sports is making Snapchat a central part of its coverage of this weekend’s Kentucky Derby. Last year 16 million viewers tuned in to watch the 141st Kentucky Derby. But, this year, NBC Sports is also betting on people turning to image- and video-sharing app Snapchat to not only watch the race but share their Derby experiences.

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Making Introductions: Landmen Group Launches “Meet Us” Campaign

Associations Now

Through a series of videos, AAPL explains what landmen do and the role they play in the oil and gas industry. One example: An online advertising push and help from other oil and gas trade websites got word out about the videos. to help them learn about the profession and meet landmen living in their communities.

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Stronger by Association: What I'm Reading.

AMR Management Services

If you want to see whats possible - heres a nice example from ASAE Associations Now - a digital publication about digital publications. Check out this video interview from Hubspot with our favorite content marketer (and upcoming speaker at The Drake ) Joe Pulizzi. Kentucky Association of Nurse Anesthetists.

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SCD Group: Why are competency-based association boards an.

SCD Group

6 examples on using video in your association mark. The article and quoted research focused on the dysfunctional boards, most of whom are filled with political appointees. When Building Donor Relationships, Talk is Cheap. Associations have stories to share. Spotlight them. Thoughts for Embattled Association CEOs: 3 Lessons.