How To Innovation Maryland Member Engagement 
Reid All About it
OCTOBER 20, 2023
TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference. Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Bulletin describes several ways a member app can enhance and foster member engagement.
Reid All About it
APRIL 5, 2024
TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. Another is persuading members to make time for association engagement. AI vs human interactions. 2024 membership pains. Seems like a good place to start. Lessons from the podcast world.
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Reid All About it
APRIL 12, 2024
Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. SMS marketing. Staff meetings. More info/register. More info/register.
Reid All About it
MARCH 12, 2021
The authors finish by saying, “Association tech ecosystems limit or enable organizations’ capacity to serve their members and customers online… Real strategic leaders will pull their technical foundation from the shadows and shine a light on the important stack decisions ahead. Innovation method. It means “jumping out of the system.”
Reid All About it
MAY 15, 2020
Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. How to Go Virtual (While Still Creating an Engaging Experience). Hear about some major considerations for online engagement. Fri 5/15 at 1 p.m. – Host: Hubb.
Reid All About it
MARCH 5, 2021
.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. CAE credit.
Reid All About it
MAY 29, 2020
The Online News Association is turning their conference into a virtual “ global journalism innovation festival.” Fri 5/29 at 12 p.m.* – 3 Ways To Lower Anxiety & Boost Productivity: How To Gain Momentum In Uncertain Times. Learn how to use “emotional recipes” to shift from fear to freedom and procrastination to motivation.
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