Associations Now

JULY 20, 2017

Here are six tips associations can use when writing and sending out press releases. Every day, associations are launching new initiatives or programs to serve their members and bolster their industries. Press release titles should be relatively short,” Kane said. Release at an odd time. “ Make it personal.

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Associations Now

AUGUST 4, 2016

A recent study finds that more than 90 percent of educational institutions are offering credentials and digital badges, in part, to serve their millennial students, who favor badging and certificates to traditional degrees. What about millennials? As an aside: Did you know that millennials are now the largest population in the U.S.?

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Associations Now

FEBRUARY 7, 2019

The latest version of Omnipress’ State of the Conference Industry Report finds that content continues to be a significant driver of value for associations. What improvements are you making to your conference content strategy? Where Associations Are Succeeding. Please share in the comments.

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Associations Now

OCTOBER 23, 2019

The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release. Looking for a new marketing strategy?

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Associations Now

JUNE 21, 2013

What they had to say could affect your association’s meetings and education strategy when it comes to attracting these next-generation attendees. In addition, the survey results speak to the need for associations to continue to engage millennial attendees by using social media before, during, and after your event.

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Associations Now

MAY 12, 2017

“Studies demonstrate that companies gain a competitive advantage when decision making comes from diverse perspectives that align the companies’ strategy with their changing consumer bases. With Latino purchasing power at $1.7 He continued that age also needs to be considered, as the average board director is 62 years old.

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Associations Now

SEPTEMBER 26, 2014

While global brands like Nike and LEGO have developed and implemented successful strategies, other companies and industries have been slower to engage, including destination marketing organizations and convention bureaus, says Marketing Challenges International. It involves two parts: creation and distribution. Called “ 24 Hours.

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