Innovation Press Release Report Strategy 
Associations Now
JUNE 3, 2015
So you prep a press release, line up some internal experts who are ready to field some interviews, and think that the ensuing press campaign would be a roaring success. This week's #innochat tomorrow is on "Developing Innovation Capabilities" Initial framing post: [link]. Other Good Reads.
Associations Now
SEPTEMBER 26, 2014
According to a new report, it’s a way for convention and visitor bureaus to reach meeting planners and convince them to hold meetings in their destinations. And according to a report MCIntl released earlier this week called “ The Business of Storytelling ” [PDF], this needs to change. Content marketing isn’t just a buzz-phrase.
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Association Adviser
OCTOBER 23, 2018
The CSLA circulates a press release announcing their win, posts the news and details of the win on its website, and shares the win broadly through its social media channels, all of which keep the association and its magazine top of mind for members and the public. Annual Report. The Power to Innovate (open to all).
Associations Now
AUGUST 1, 2014
Airbnb usage among Concur customers was surging, the expensing firm noted in a press release. And now the trade group is working to reflect those changes, reaching out to a set of new players with different strategies but the same goal—to make it easier for you to get a good night’s sleep. Potential leverage?
Associations Now
JANUARY 23, 2015
According to data in ASAE’s 2012 Benchmarking in Association Management report, registrations account for a median of 50 percent of meeting revenue at associations, exhibitions account for 27 percent, and sponsorships account for 17 percent.
Association Adviser
SEPTEMBER 24, 2013
Tech innovations such as blogging and social media platforms allow associations to host low-cost, two-way communication forums. Using social media to promote existing content, such as an article or a press release announcing new legislation—this is essentially free. This will give a great overview of what others are doing.
CMA Solutions
AUGUST 31, 2022
A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Let’s take a look at how you can bring your brand to life with a strong video marketing strategy: 9 Best Business Video Ideas 1. It’s more than a photo. It’s more than words. time duration) and conversions. Then, a N.J.
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