Reid All About it

SEPTEMBER 29, 2023

After an informative discussion in ASAE Collaborate, TopClass LMS was inspired to introduce the Open Space event format to those who can’t access the forum. Marketing to younger generations. The Virtual Stage: Association Marketing Tips Embrace the future of association marketing and uncover the path to digital success.

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Revenue Innovation Education Tools 272

Reid All About it

JANUARY 19, 2024

TopClass LMS explains why you should keep the conversation going and the community gathering after a course, conference or educational program ends. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. Marketing to Gen Z and millennials. Post-program campaigns.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

OCTOBER 27, 2017

Next Generation LMS: Apps, Authoring and Curation. Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. LMS Monetization Strategies: Creative Ways to Ensure ROI. Digital Marketing: Research. Frank Klassen, CEO, Brightfind.

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LMS millennials Blended Learning System 150

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Dating app Happn uses geolocation tools to recreate chance encounters , reports Fiona Zublin at Ozy. Data Is for Marketers.

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millennials Montana Class Education 307

Reid All About it

DECEMBER 8, 2023

TopClass LMS explains why and how associations should step up their efforts and shares examples of associations who have. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Mobile apps. More info/register. More info/register.

Strategy 272

Strategy Video Technology Innovation 272

Blue Sky eLearn

OCTOBER 28, 2019

With advances in association management systems (AMS), associations are attracting millennials , as well as other high-priority groups of professionals. That’s why choosing an AMS with functional tools like an event management system can help you keep track of all of this. Marketing emails for attendees and non-registered members.

Member Engagement 136

Member Engagement Directory Social Media LMS 136

Reid All About it

JUNE 17, 2016

– How to Leverage Webinars to Fuel Your Marketing & Sales Engine. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Michael Chidzey, Marketing Director, event agency Chillisauce. More info/register. Tue 6/21 at 12:30 p.m.

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LMS Raleigh Content millennials 150

Reid All About it

MARCH 2, 2018

The best marketing for educational programs is content marketing , said LMS provider WBT Systems—and I agree. Content marketing helps you develop a relationship of trust with the reader because you’re providing them value, not spewing promotions at them. Millennials make up the largest segment of the workforce.

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DC Chicago millennials Washington 122

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. TopClass LMS provider WBT Systems suggests several ways to create these new sponsorship opportunities. Your Event Marketing Survival Guide. Take away a sample 12-month marketing calendar. Wed 3/14 at 1 p.m.

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DC millennials North Carolina Washington 120

Reid All About it

NOVEMBER 11, 2016

Kelly Treadway, marketing and social media strategist, EventCurious. Webinars have become the most important tool marketers have for generating leads and driving sales. Presenter: Mark Bornstein, vice president of content marketing, ON24. Learn Tagoras’ time-tested process for selecting an LMS and the pitfalls to avoid.

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Handbook Washington eBook DC 237

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NOVEMBER 10, 2017

Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Association Coffee Talk (Reston VA).

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DC Washington Tools Education 150

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OCTOBER 12, 2018

Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers. How to explain content marketing to anyone. Content Marketing Institute ). New Yorker ). 1 CAE credit. Host: ON24.

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DC Las Vegas Washington Review 170

Reid All About it

FEBRUARY 22, 2019

Many of yesterday’s young members, the Millennials, have grown in their careers and in their understanding of the value association membership provides. Presenter: Julia Campbell, Founder and Principal, J Campbell Social Marketing. Nick Ruffin, CAE, President & CEO, AMR Management Services. Wed 2/27 at 12:30 p.m. Young Members 2.0.

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Social Media DC System Washington 170

Reid All About it

MARCH 22, 2019

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Integrating Your AMS & LMS: Bridging the Gap. Presenters: Patrick Dorsey, Executive Vice President of Marketing at Impexium.

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Arlington DC Washington LMS 170

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APRIL 5, 2019

CB Insights looks at 12 industries that are supposedly being killed off by Millennials , if you believe the clickbait headlines. The real situation is more complex: these industries haven’t adapted to changes in their market, but newer, more adaptive brands have. Presenter: Brooke Gracey, Marketing Manager, CrowdCompass by Cvent.

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District of Columbia DC Washington LMS 170

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FEBRUARY 23, 2018

The Content Marketing Institute has an excellent post on how to curate content like a pro —and it’s not a list of lame content curation tools, thankfully, it’s real advice. Usability Tips for a Seamless LMS. Learn how Artificial Intelligence (AI) is an accessible tool your association can use to increase member engagement.

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DC Washington LMS Social Media 79

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NOVEMBER 23, 2018

Companies are seeking a better ROI for their marketing dollars. Or, are you wondering if they’re focused on the right people, policies, talents, and tools? Over on the WBT Systems blog, three associations share their AMS-LMS integration stories including their challenges, lessons learned and benefits reaped. Marketing Land ).

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DC Video Washington Strategy 170

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JUNE 29, 2018

WBT Systems explains how to create a really good RFP for a new learning management system (LMS) for your association. By now it’s proven that content marketing works if you do it the right way. HubSpot shares eight content marketing practices that will serve you well now and into the future. Tue 7/10 at 2 p.m. Lunch provided.

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Chicago Massachusetts Washington DC 30

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MARCH 16, 2018

If you plan to shop for a new learning management system (LMS) in the coming year, WBT Systems explains why you may want to work with an LMS consultant during the requirements, selection, and/or implementation process. Digital Marketing Strategies for the Event Planner, Part 1. Lunch provided. 1 CAE credit. More info/register.

eBook 46

eBook Social Media DC Content 46

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FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Host: UST Education Speakers: Jeff Horne, Co-Founder, CEO, Wicket Steve Shock, VP Marketing, Wicket Marketing Technology Specialist Tue 2/28 at 12 p.m.

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Certificate Innovation Education Process 39

Reid All About it

APRIL 20, 2018

You might want to take a look at this post from LMS provider WBT Systems about the benefits of outsourcing instructional design. Solving the Marketing Puzzle. Successful marketing is like a puzzle with lots of moving pieces, and it gets more complex every day. Host: ASAE Marketing Section Council. Lunch provided.

Social Media 37

Social Media Chicago Tools Washington 37

.orgCommunity

MAY 9, 2019

You installed a new LMS, CMS and AMS; redesigned the website; migrated to the cloud; and purchased the latest computers, printers and tablets for your staff. Inability to clearly identify member demographics and create market segmentation. June 13: 30 on Thursday Webinar, We Want You Back: Tools to Reengage Lapsed Members , Scott Oser.

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Sample LMS Technology Innovation 40

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AUGUST 23, 2019

He recently spoke with WBT Systems about LMS selection and implementation , and the different opportunities he sees for association learning programs. According to a new poll, 22 percent of millennials say they have “no friends” at all. Maybe associations can help millennials in your industry make friends. Dan Lautman, DelCor ).

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millennials Member Engagement Tools Tips 37

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OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too.

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Blended Learning Education Video Conference 41

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SEPTEMBER 13, 2019

WBT Systems explains how to increase your sales to nonmembers , an underappreciated market segment with huge potential. It’s not just Millennials. Hear real-world examples of how voice search results can differ and some immediate next steps you can take to get started to integrate Voice into your marketing and search approaches.

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DC Washington Revenue Review 34

Reid All About it

MARCH 13, 2020

Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. Presenters: CEO Joanna Pineda, CTO Maki Kato, and two full-time remote staff: Leah Monica, Director of Marketing, and Maria Lima, Director of Special Projects. Presenter: Augie Ray, VP analyst, Gartner for Marketers.

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DC Washington Revenue Communications 44