Reid All About it

MARCH 8, 2024

The weekly list of free educational events and resources for the association community… 2024 association trends. Fíonta shares what they’ve been hearing and seeing lately in the association community and what they suspect is on the horizon. Education program marketing. Event marketing. Humans… so persuadable!

Social Media 250

Social Media DC Strategy Education 250

Reid All About it

MARCH 1, 2024

The weekly list of free educational events and resources for the association community… Education programs. TopClass LMS shares another recap of a session from the Learning Business Summit. When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals.

Education 256

Education New Hampshire Tips Technology 256

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Learning subscriptions. TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Gen Z and millennial marketing.

DC 261

DC Washington Member Engagement Innovation 261

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Improving member engagement is important for many organizations—but why is it so essential for associations in particular? Foster a sense of community. The solution? Year round.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Reid All About it

JANUARY 26, 2018

The weekly list of free educational events for the association community… The world wants you just as you are—you are enough. Your teaching feels slightly off and inauthentic to students. Attracting millennial/young professional supporters. Keep learning! Last call to participate in Marketing General Inc.’s

DC 225

DC Washington millennials Chicago 225

Association Adviser

SEPTEMBER 22, 2016

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media!

millennials 60

millennials Leadership Marketing Industry 60