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Association Brain Food: 8.25.23

Reid All About it

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Get yourself a bag of dough from the market. Please take three to five minutes of your time to help with this research. Membership trends.

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Association Brain Food: 1.26.24

Reid All About it

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

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Association Brain Food: 1.19.24

Reid All About it

Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024. I like looking beyond the association world to see what event planners and marketers for brands are thinking about. Marketing to Gen Z and millennials. Here’s some help for marketing more effectively to younger generations.

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Four Tactics That Helped the Plant Based Foods Association Deliver Wins

Associations Now

Processed plant-based foods, such as meat analogues and nut-based milks, were very much already a thing by the time the Plant Based Foods Association came about in early 2016. Beyond the grocery store, PBFA has worked to build inroads for plant-based products in new markets, such as food service. Here’s how they did it.

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Ryan Davis, CEO of CINC Systems, on Accepting the Unknown

AvidXchange: Association Management

It refers to the implementation of technology across the business, making internal processes more efficient and customer experiences more satisfying through digitization. In some organizations, employees may be resistant to digital transformation as it can change the nature of their roles and day-to-day tasks. 03:55 RYAN DAVIS Yeah.

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6 Fundraising Platforms That Have Disrupted Charitable Giving Forever

Beth Kanter

Just very minimal stuff,” said one Mississippi teacher. Why Facebook is a Fundraising Game Changer: John Haydon, blogger and author of Facebook Marketing for Dummies , believes that without Facebook pushing the limits of how people use social media, fundraising wouldn’t be as social. Disruptor: Facebook. Co-Disruptor: Pear.

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