Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized way.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Blue Sky eLearn

JULY 24, 2019

Plus, events are one of the ways that your association can raise non-dues revenue. . At Snowball Fundraising , we develop fundraising and event tools for nonprofit organizations, so we’ve seen firsthand how important it is to develop and fine-tune the right strategies when events have very specific goals. .

Tips 201

Tips Software Recruiting Recruitment 201

MemberClicks

DECEMBER 19, 2023

What’s the first thing you do when you want to learn more about an organization? Your organization’s membership website is one of your most visible marketing assets. However, 38% of people say they’ll stop engaging with a poorly designed website. Members can access membership benefits easily and conveniently in an online format.

Directory 52

Directory Discount Software Tools 52

Associations Now

FEBRUARY 10, 2016

A roundup of five great reads for association membership pros that will get you thinking differently about how to get members engaged, how members view your association, and what benefits they’ll want next. “A member could attend a lot of association events, but still feel outside the community,” for instance.

Analysis 40

Analysis Member Engagement Marketing Innovation 40

Reid All About it

JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Of course, your mileage may vary.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Of course, your mileage may vary.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150