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How to Make Analytics a Priority – Finally!

Association Analytics

We suggest that you have a conversation and not send a survey. Ask, “Do you want better member insights to inform strategy?” It can also help with recruitment as prospective employees want to understand the tools they’ll have to help them do their job. Ask your colleagues questions. or “Do you want better productivity?”.

How To 169
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Common Trap for Association Professionals

Smooth The Path

. “I am upset because I can’t drill down and see the benchmarking data from the 15 companies just like mine, the association should have made this study more robust,” members say. We think, “man, we killed ourselves to get as many responses as we did, this member should go out and recruit more respondents like her.”

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Association Brain Food Weekly: 4.16.21

Reid All About it

Various new factors are influencing association members’ conference participation in 2021. Vasan Selliah, Member Insight and Engagement Manager, CSAE. Hear insights from a career coach in our industry, an executive recruiter, and a senior HR executive, alongside overarching approaches and best practices.

Revenue 363
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Association Brain Food: 1.13.23

Reid All About it

It’s time for MGI’s 15 th annual Membership Marketing Benchmarking Survey. If not, use this survey link to join nearly 1,000 association leaders worldwide whose participation helps all of us gain insights about what’s working to recruit, engage, and retain members, along with other valuable information. CAE credit.

Revenue 39
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Association Brain Food Weekly: 2.11.22

Reid All About it

Check out the results of the AMS/CRM Selection Survey conducted by 501Works, in partnership with Branching Knowledge. And often, traditional broadcasts are about what the association has to offer rather than what the member actually needs right then and there. AMS/CRM software selection. 1 CAE credit. More info/register. CAE credits.

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