Association Adviser

FEBRUARY 26, 2018

If you’re not a millennial – loosely defined as people born between 1980 and 2000 (ages 18 to 38 years old today) – you may feel that you are unqualified to understand what motivates them. Sixty-three percent of associations feel offering leadership development and events for the next generation of professionals is extremely important.

Charlotte 121

Charlotte Indiana Communications millennials 121

Reid All About it

SEPTEMBER 15, 2017

Dave Coriale at DelCor Technology Solutions isn’t one to use that kind of language in public but he did share 12 steps association CEOs can take to avoid becoming the next Equifax —and avoid getting the axe. If you have a hard time keeping up with emerging technology , check out the creative ways these eleven CIOs stay current.

Raleigh 203

Raleigh Arlington Social Media DC 203

Spark Consulting

MARCH 6, 2014

Volunteer Match’s 2012 Millennial Impact Report. How can we get more Gen-Xers and Millennials involved? If Gen-Xers and Millennials only see Boomers represented among your volunteers, they’re likely to assume that’s all you want and will accommodate. This helps clarify the job and more firmly commits the volunteer.

millennials 150

millennials Certificate Project Committee 150

Association Adviser

MARCH 17, 2014

Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. A new study from Iris Mobile and The Center for Media Research found that 75 percent of millennials (Gen Y) access the Internet via their phones.

Texas 60

Texas Video millennials Revenue 60

Association Adviser

MAY 27, 2018

Whether you are writing, doing a podcast or video, knowing how to write and think critically about the topic at hand translates into meaningful communications. In addition, we’ve seen and been a part of an explosion of video, thanks to the accessibility of video-making equipment drastically improving.

Video 60

Video Communications Social Media Newsletter 60

SCD Group

JANUARY 7, 2014

A few weeks ago, USA Today’s Michael Wolff wrote a compelling column about NYC mayor Bill de Blasio’s use of a video to “control the narrative” regarding his daughter’s drug problems. Where before, wide video access had many barriers and middlemen, now, it has none. Many associations offer magazines and newsletters.

millennials 40

millennials Newsletter Video Social Media 40

Reid All About it

MARCH 13, 2020

I like the curated approach of the MIT Technology Review’s Coronavirus Tech Report. Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. This series of 15-minute videos cover hot topics and issues related to 501c organization management. A bit more geeky but worthwhile, Coronadaily.

DC 44

DC Washington Revenue Communications 44

Slice-Works

MAY 8, 2014

There’s your website, email newsletter, social media, maybe an app, website downloads, video. social media, white papers, video, power points? To millennials and digital natives, design speaks volumes to the credibility of your company or organization. The Mix Matters. Which do you need and what’s the most effective?

Marketing 28

Marketing Social Media Video Content 28

Reid All About it

APRIL 20, 2018

Learn how to optimize your email invitations, use videos to drive registration, more effectively leverage social media, and build a long-term audience. Be What Millennials Want: a Content Curator. Learn how to help Millennials cut through all the junk and get to the good stuff in terms of professional development. 1 CMP credit.

Social Media 37

Social Media Chicago Tools Washington 37