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How to Leverage the Marketing Power of Social Proof

WBT Systems

No matter how hard you sell your online course or educational program, your prospect’s purchasing decision is most influenced by what others tell them or what they see others do—that’s the power of social proof. Your association can leverage the power of social proof when marketing your online learning programs.

Marketing 192
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Association Brain Food: 3.17.23

Reid All About it

But excellent content isn’t enough to gain market share. Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should thoughtfully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you?

Revenue 205
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The Best Marketing for Educational Programs is Content Marketing

WBT Systems

But, informational or educational content is another story—and that’s why content marketing is the best marketing strategy for educational programs. Why content marketing is effective. The best kind of marketing is content marketing because it helps you develop a relationship with your readers.

Content 150
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A Kick-Ass Community Manager Q&A

Higher Logic

James Baumann , Director of Communications & Marketing, The Association of College & University Housing Officers - International (ACUHO). James Baumann (ACUHO): AS a director of communications, I was interested in community as an outgrowth of social media. We use Hootesuite to push out community activity into social channels.

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How to increase association revenue with event volunteers

Nimble AMS

Relying solely on your staff for events puts your association at a financial disadvantage – it also adds unnecessary stress to their workload. Imagine what your association could accomplish with the power of an engaged volunteer program. Find event sponsors through email campaigns or a monthly newsletter. Give marketing collateral.

Revenue 78
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How to increase association revenue with event volunteers

Nimble AMS

Imagine what your association could accomplish with the power of an engaged volunteer program. Additionally, sponsorships are a great way to heighten event exposure through social media posts or email blasts. Here are three ways to leverage event volunteers to snag sponsorships: . Give marketing collateral for event volunteers.

Revenue 129