Remove Price Remove Project Remove Revenue Remove Virginia
article thumbnail

Association Brain Food: 4.12.24

Reid All About it

They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Hear how to build and maintain trust on teams, spot potential trouble early, and foster a culture of accountability for project success. Quick hits Why a membership renewal notice is not an invoice. |

Revenue 256
article thumbnail

Association Brain Food Weekly: 10.21.16

Reid All About it

Host: Coursera/University of Virginia. Hear about five web strategies that will help you beat the competition, engage members and prospects, and grow revenue. Learn how to determine the needs and revenue-generating potential of different membership segments so you can develop successful targeted marketing campaigns.

Survey 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Membership Marketing Blog: Yes Marketing Works

Membership Marketing

The other day, I received a comment from the CEO of an organization that basically said, “Hey, your marketing didn’t work” Marketing done properly provides statistically projectable outcomes that can be done with great precision. You ground your projections with the best information that you have at the time.

article thumbnail

Membership Marketing Blog: ASAE Marketing, Membership.

Membership Marketing

• Membership Tenure – Projecting how long a member will remain with your organization. • Life Time Value (LTV) – Understanding the long-term revenue stream a members will produce. in Alexandria, Virginia. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase?

article thumbnail

Ten Top Tips from the Membership Marketing Benchmarking Report

Membership Marketing

One of the most enjoyable projects that I work on each year is the Membership Marketing Benchmarking Report. Out of a list of 10 options, association executives are most likely to rank growth in member counts (22%), revenue growth (21%), and net revenue growth (21%) as the primary definition of success for their organization.

Report 40
article thumbnail

Membership Marketing Blog: Fundraising with Social Media

Membership Marketing

.” Social media is still in its infancy compared to other more mature marketing channels, but over time we will see innovative approaches that will help it become part of a predictable and projectable marketing tool. in Alexandria, Virginia. Pricing Your Product, Service, or Membership. Non-Dues Revenue. (1).

article thumbnail

Participate in the 2011 Membership Marketing Benchmarking Survey

Membership Marketing

To thank you for your participation in this best practices research project, I will send you a copy of the final report. in Alexandria, Virginia. Pricing Your Product, Service, or Membership. Does Wal-Mart Announce a Price Increase? Non-Dues Revenue. (1). price testing. (5). Subscribe through Your Reader.

Survey 40