article thumbnail

So You Think You Know Non-Dues Revenue

Association Adviser

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Percent of Associations agreeing that NDR is a serious challenge: 2016. ** 54%.

Revenue 60
article thumbnail

Association Brain Food Weekly: 5.14.21

Reid All About it

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Leonard Toenjes, CAE, President of AGC of St. The ongoing uncertainty of in-person, online, or hybrid events does not make securing or increasing sponsorship revenue easy. Mon 5/17 at 1 p.m. every Monday. Kathleen T.

St. Louis 341
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 5.7.21

Reid All About it

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Topics will include technology, trade shows and the ways in which revenues will be recalculated. Leonard Toenjes, CAE, President of AGC of St. Presenters: Charlotte Muylaert, Sarah Garrity, and Katie Carson. every Monday.

St. Louis 370
article thumbnail

SCD Group: Using Stories and Member Perceptions to Shape Your.

SCD Group

Louis Society of Association Executives (SLSAE), using an outside facilitator, tackled this issue through a unique process called “StoryCrafting” which uses stories and members perceptions to shape not just messaging, but the entire strategic plan. 6 examples on using video in your association mark. Spotlight them.

article thumbnail

From Relevance to REVOLUTION. It's NOW or NEVER: Go BIG, Go.

Tom Morrison

Hats off to ASAE and St. Louis for providing one of the most exciting learning environments in recent memory. Develop a communication structure that engages every demographic group where they are; including print, email, video, and social media. Go BIG, Go BOLD, Go NOW!! year round. Do it ALL to reach ALL!