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From Field to Future: Learning from the Eagles’ Loss to Elevate Association Marketing with AI

AssociationChat

My husband’s disappointment with the Eagles and their season-ending loss to Tampa Bay has permeated our household this week. He loves his team. He hates his team. The Heart of Loss and Opportunity But when there are disappointing losses, sports teams analyze them to improve future performance.

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Carole Baskin is killing it in marketing: How the non-profit in ‘Tiger King’ dominates digital strategy

Association Success

Here are some digital strategy lessons we can learn from Big Cat Rescue. One of BCR’s early forays into reaching way more people than could ever visit its Tampa headquarters was joining YouTube on August 15, 2006. Does your favorite nonprofit have a TikTok strategy? Be first to join the pack. Your marketing director didn’t.

Strategy 100
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Association Brain Food Weekly: 8.27.21

Reid All About it

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. Advancing Ethical Understandings in Diverse Teams. Thought Leadership Session: Associations’ Future Strategies.

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Tailor Alumni Communications with Enhanced Data: 5 Tips

ISAE

Whether you’re updating your alumni outreach strategy or developing one for the first time, we’ll provide tips for how you can obtain and implement alumni data for better communications and engagement. After surveying your alumni, have your team sit down to analyze the responses. Invest in prospect research. She earned a B.S.

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From Zero to $100K: PolitiFact’s Membership Program Gets Started, Fast

Associations Now

In the case of PolitiFact, the fact-checking offshoot of the Tampa Bay Times , it means starting a membership program at just the right time. According to Poynter (the nonprofit that owns the Tampa Bay Times ), the website has raised $105,000 in just 20 days—with 611 people donating at least $50 in annual support for the website.

Tampa 40
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How Moose Became King of the Forest: 5 Tips for Recruiting

YourMembership

Management Team. The following is a guest post from Lynda Baldwin at Communication Strategies Group, Inc., It incorporates paid advertising in the Tampa market – encompassing buses, bus shelters, billboards, online and newspapers – public relations; social media AND grassroots marketing. Partner Programs. Enter Heard of Moose?

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Lessons for Meeting Planners From Professional Sports

Associations Now

And while these professional sports teams have more money than most associations could ever dream of and superstar athletes known around the world, it doesn’t mean associations can’t learn from them. Value (and trust) your social media team. Consider a similar strategy with your conference’s social media team.

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