Association Adviser

MARCH 19, 2013

link] #associations @AssnMediaPub How to Rock Your Website Content Planning [link] @hankbizdev This recent post led to the busiest month in the 6 year history of my weekly blog. Small communities on blogs and Facebook wield the most influence. Business 2 Community. May 29-31, 2013. June 4-5, 2013.

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Georgia Directory New York Newsletter 60

Aaron Wolowiec

JUNE 11, 2013

What if… The first step to answering the “what ifs” is to attend ORGRPO 2013 , said Donna Oser, founder of Vital Associations, and chair of the ORGPRO Task Force. ORGPRO 2013 will offer two full days of educational programming for all levels of the employment spectrum. Kristen Parker is digital content manager for Event Garde.

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Michigan Education Conference Technology 100

Optimist Consulting

JANUARY 31, 2013

I think that these trends will influence the way we live in 2013, which in turn could result in increased expectations from members of their membership body. Social content will be king. But how many organisatios then tailor their websites and communications based on the results of the analytics? Are you ready?

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Social Media Content Marketing Communications 100

Higher Logic

JANUARY 23, 2018

On top of that, engaging your audience on social media takes away your content ownership. Dedicated online community platforms alleviate these concerns and are more likely to help you achieve business goals such as growing your organization. In an online community, you own content and conversations. And older generations?

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Social Media Software Revenue Project 195

Higher Logic

MARCH 6, 2020

She uses Higher Logic’s marketing automation campaign designer to automate internal processes, as well as to trigger external communication. Plus, another technique she’s got up her sleeve: Using dynamic content with zip code radius segments, so each member sees just the events in their local areas. How do you stand out from the crowd?

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Certificate California Tips Innovation 156

Associations Now

JUNE 5, 2013

Old-school hip-hop is more than rhymes: It teaches us to remix and create fresh marketing content. ASAE’s Marketing, Membership & Communications Conference (#mmccon) continued today, and Associations Now staff and other attendees have been tweeting about the cool stuff they’ve seen. — GLC (@GLCdelivers) June 5, 2013.

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Associations Now

JUNE 18, 2015

A couple of recent surveys on email marketing reveal some important stats and trends, including the importance of quality email content. The same study found that the most marketers ranked content and design as the most critical aspect of email marketing, followed by campaign management and contact management. “The percent to 35.49

Content 40

Content Email Marketing United States Survey 40

Velvet Chainsaw

JANUARY 2, 2013

Time to think of what trends might have an impact on conferences and meetings in 2013. Here are five trends to watch during 2013. They want to engage with others about the content that is being shared or about the needs they face. Some will share content. The Content Economy. It’s that time of year again.

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Associations Now

SEPTEMBER 20, 2013

Spotted: Membership strategy and content marketing rolling with the same crowd. Strategy starts with loyalty—tied into content marketing. Tailored content allows associations direct communication with both prospective clients and long-term members. In Content We Trust. In Content We Trust.

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Social Media Content Marketing Newsletter 40

Associations Now

MAY 22, 2013

— Qrious App (@qriousapp) May 21, 2013. “If more event organizers, and their resources, accept the new norm, conferences will become more valuable, and more people around the globe will be able to share in the content,” Marc Brownstein, president and CEO of The Brownstein Group, writes for Ad Age. (ht ht @qriousapp ).

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Mizz Information

MARCH 19, 2013

was writing an article about communication trends for 2013 and posed the question to an online group we're in together: what do you think the biggest communication trend for 2013 will be? I answered "images as content." who works with non-profits. who works with non-profits. New look for Facebook news feed.

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Content Strategy millennials Washington 40

Slice-Works

JULY 18, 2013

So if you’re in the B2B category of business, here’s an interesting statistic for you: according to the Content Marketing Institute’s recent 2013 Benchmarks, Budget, [.].

Content 28

Content Strategy Marketing Tips 28

Beth Kanter

JANUARY 23, 2013

I always look at Michael Hoffman, CEO, See3 Communications for an answer. He says, “Video is, by far, the content that commands the most attention online. Survey participants will receive pre-released findings in April 2013, and the final report will be published as a free resource to the nonprofit community in May 2013.

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Associations Now

AUGUST 18, 2019

Dan Berger became CEO of the National Association of Federally-Insured Credit Unions in 2013, his primary goal was simple: Get out of the office. “I So we had to not only maintain our value proposition but better communicate it and then improve on it.”. It also means effectively communicating meaningful trends to members.

Strategy 92

Strategy Kansas Revenue Newsletter 92

Beth Kanter

OCTOBER 10, 2013

Our interactive session at the Fall 2013 Communications Network Conference in New Orleans was a blend of content delivery and peer learning – a conversation about the value, different approaches and models, and best practices. Training Design'

Communications 28

Communications Class Education Content 28

Beth Kanter

JANUARY 14, 2013

Participants at FFL Training Doing Content Strategy Brainstorm. Holly published the 2013 version back in December, but you can never have too much of a good and incredibly useful resource!!! And, if you want to dive deeper into content marketing for nonprofits, go subscribe to Kivi Leroux Miller’s blog.

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Content Strategy Social Media Tools 28

Virtual

MAY 15, 2013

I’ve seen countless organizations launch before they’re ready to handle inbound web inquiries, still having “coming soon” content on their web site, or haven’t worked out the process for joining the organization. In 2013, every launch should have a social media component. Here are a few rules of thumb for an effective launch.

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Social Media Report Strategy Team 100

Beth Kanter

AUGUST 21, 2014

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It is the dominant form of content we all engage with – on our desktops, our tablets and now our phones. Photo Credit: Tristan Hanson. The same is true with video. Kiosked and Brightcove ).

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Video Communications Strategy Case Study 28

Optimist Consulting

MARCH 26, 2014

It is clear that members are using their phones more, so organisations need to ensure that their communications look good on a mobile device. In the 2013 report only 19.5% Personalisation will become more important – only a third of organisations that responded personalise their web content. in the 2014 report.

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Report Social Media Email Marketing Maine 100

Beth Kanter

MARCH 15, 2013

If you are hungry for the content, see the above deck or these two curated collections of Tweets – one from David Neff and the other from me. They have now made a focused effort to divide being charge of certain areas and to regularly communicate and look at their data. Neff (@daveiam) March 11, 2013.

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Association Adviser

AUGUST 7, 2017

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. Authorization for the Perkins Act ended in 2013, but it has been operating under annual funding bills since then.”. We then share all this content with our members electronically, in print and via social media.”.

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America Social Media Press Release Education 64

Beth Kanter

SEPTEMBER 13, 2013

Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is. Content strategist Jonathon Colman.

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Content Strategy Social Media Sample 28

Associations Now

JUNE 4, 2013

Innovation is a big theme at this year’s Marketing, Membership & Communications Conference. ASAE’s Marketing, Membership & Communications Conference (#mmccon) is in full swing, and both Associations Now staff and other attendees have been tweeting about the cool stuff they’ve seen. Custom 3D Art.

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Social Media Maryland Content Tips 40

Association Adviser

JANUARY 20, 2014

Google’s search algorithm favors content that originates in Google+. Google search looks for relevance, engagement and response.Original content achieves higher search ranking when others engage with the content by sharing it or commenting on it. Google’s search algorithm favors content that originates in Google+.

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New York City Social Media Content Video 60

Beth Kanter

OCTOBER 9, 2013

The new generation of smart phones come equipped with excellent cameras and for many it means that they can easily shoot from the hip and capture moments in your organization’s work that make for great, socially share able content. Use images in every communication #21CapitalCamp. GuideStar USA (@GuideStarUSA) October 8, 2013.

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Content Tools Strategy Tips 28

YourMembership

MARCH 8, 2013

It seems to be a regular part of our normal life today — the personalization of content, programs, products and services. Yet, our conferences still serve up generic content for the masses. They wanted to know why the conference content offerings were not more like Amazon, Facebook and Netflix. by Jeff Hurt.

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Social Media millennials Recruiting Recruitment 150

KiKi L'Italien's Acronym Soup

AUGUST 28, 2013

According to Cisco Systems, 90% of web traffic will be from video by the time we reach 2013. According to Nielson data, product users are 85% more likely to buy from video content than from text. They thus attract better site traffic and higher quality content than text does. Video is relevant to all demographics.

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Video Project Examples Content 100

Higher Logic

AUGUST 17, 2017

That’s up from 2013 by a whopping $20 billion. One-on-one email communication. When product information is kept up to date and customers are actively participating, your user group’s website and online community can become go-to resources for support. In 2016, businesses lost $63 billion dollars due to bad customer service.

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Cost Products Innovation Team 134

SCD Group

OCTOBER 28, 2013

By Christopher Penn via SH/FT Communications One of the questions on everyone’s mind about any kind of new process, procedure, or methodology is how to get organizations to adopt it. What he found was that “one out of 3 slightly acted in a manner consistent with organizations that profess to be about ‘community.’ But since then?

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Marketing Cleveland Content Communications 40

Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. What surprised us most in 2013? Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.”

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Social Media Sample New York City Revenue 60

Vanguard Tech

AUGUST 8, 2013

Mission and content are still critical. Content consumption is changing (and the change is only speeding up). While it is interesting that Bezos is a consummate content consumer on digital devices, the trend shouldn’t be breaking news. Bezos admits he reads the newspaper every day.

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Washington United States Project Content 70

Associations Now

AUGUST 8, 2013

The nation’s newspapers are being snapped up by unexpected owners, and that could make an impact on your association and the content you send to members. — Steve Drake (@causeaholic) August 8, 2013. Yes, as an association, you’re a content generator. — On Leadership (@post_lead) August 6, 2013. Find out how.

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Social Media Boston Washington New York 40

ChatterBachs

DECEMBER 1, 2013

Exercises that focus on customer service, communication, storytelling, collaboration, innovation, and related topics include but are not limited to: Five Objects. Communicate Like You’re Life Depended on It. Content Marketing Lessons from Major Brands. The Tattoo Question. The Lemonade Stand. Organization Idol.

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Social Media Discount Innovation Team 28

Associations Now

DECEMBER 17, 2013

— Dave Lutz (@VelChain) December 17, 2013. entura (@venturajm) December 16, 2013. Marketers know it’s no longer about selling to a general market, but rather applying today’s innovative digital tools to provide engaging, helpful content that connects. Have any success stories about content marketing?

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Social Media Content Tools Marketing 40

Associations Now

NOVEMBER 7, 2013

For the believers, a new survey by the Web Video Marketing Council (which has a clear stake in the issue) found that 93 percent of marketing professionals are using online video for marketing and communications purposes in 2013. What may be more interesting than this number, though, is how the 600 respondents are using videos.

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Video Email Marketing Social Media Cost 40

Associations Now

FEBRUARY 19, 2014

Federal Communications Commission Chairman Tom Wheeler says that the agency is still committed to proposing open-internet rules in the wake of a court decision invalidating its previous standards, but his agency is still working on the details. “ How a Net Neutrality Battle Played Out in France , ” January 8, 2013.

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Associations Now

AUGUST 25, 2015

The machine-to-machine communications organization is only two years old, but it’s name already was starting to feel outdated as the “Internet of Yhings” became the buzzy term of choice to describe the space. Rather than fight it, the council found room to use both terms in its name.

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