Potomac Core

MARCH 22, 2017

In several instances, several Association CEO’s are utilizing radical transformation strategies to increase their relevance to the members and the industries they serve. Do Association’s need Radical Transformation Strategies to remain relevant enough to keep their members engaged over the longer term? What’s different today?

Strategy 114

Strategy eBook Cost Revenue 114

Leading Learning

MAY 19, 2022

So is non-dues revenue. In the summer of 2016, our team conducted a pricing sensitivity study, ostensibly to figure out whether we really did charge “too much,” as feared. You pitch the product, pull the customer into the funnel, process the payment, recognize all the revenue immediately, deliver the product, and that’s that.

Revenue 97

Revenue Price Course Content 97

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. But not everyone knows how to communicate, at least not effectively.

Communications 223

Communications Survey Social Media Revenue 223

Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? growth in 2016 is forecast at 2.0% growth in 2016 is forecast at 2.0% Helping the industry reduce regulatory compliance costs and grow revenues were high priorities. Disruptive Advocacy.

Strategy 100

Strategy DC eBook United States 100

Association Adviser

OCTOBER 13, 2016

While the 2016 study uncovered promising new trends, data revealed that associations face the same primary challenges that they faced in 2011, and the approach to tackling those challenges has not necessarily improved. Watch our webinar about maximizing non-dues revenue for ideas about how to launch more revenue opportunities.

Communications 60

Communications Revenue Social Media Survey 60

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Staying Relevant.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Higher Logic

MARCH 30, 2017

Beliefs don’t drive revenue. Few of us exist in companies that openly embrace community as a compelling, wondrous silver bullet of a business strategy. Even fewer exist in organizations that tout transparency. Even fewer exist in organizations that tout transparency. Common Online Community Metrics.

Strategy 120

Strategy How To Sample Class 120

Forj

AUGUST 17, 2021

Developed in 2016, Celisa describes it as a framework that helps you assess your organization’s capabilities and problem areas, and it provides a clear path so you can move from problem, to opportunity, to innovation by focusing on the five domains of the model: leadership, strategy, capacity, portfolio and marketing.

Innovation 91

Innovation Revenue Strategy Marketing 91

Higher Logic

NOVEMBER 28, 2016

We need to let go of ROI and really think about community outcomes, as they align to help your organization advance. In many places, the overall organization hasn’t figured out how satisfaction aligns with revenue. The greatest outcomes are found in the eyes of the business leaders and financiers. It’s more scalable.

Social Media 120

Social Media Class Analysis Products 120

Aaron Wolowiec

OCTOBER 18, 2016

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Fast forward: Naylor recently released the results of its 2016 Communications Benchmarking Study. But not everyone knows how to communicate, at least not effectively.

Communications 100

Communications Survey Social Media Revenue 100

Elevating Engagement

SEPTEMBER 6, 2023

These are the newsletters association executives read to stay current on trends, insights, and opportunities for their organizations. Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement.

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Potomac Core

MAY 24, 2017

Associations who seek to grow or expand revenues need to be more than just another association. In today’s uncertain global business environment , associations must be perceived as extensions of company and industry business strategies and not be just another association. Building new strategies is all about what we do together.

Case Study 119

Case Study Virginia Revenue Survey 119

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Source: Association Adviser 2015-2016. 2015. ** 11%.

Revenue 60

Revenue St. Louis Price Cost 60

WBT Systems

JANUARY 3, 2017

The key step to a designing a new strategy or plan for association learning is to set achievable goals. These reasons may align with one or more strategic goals for your association, such as: Revenue Generation – boost non-dues revenue with online and blended learning programs. New Year, New Goals, New Technology.

Technology 210

Technology Learning Management System Certificate System 210

Higher Logic

AUGUST 28, 2018

Big things for your organization’s member strategy. It means you’re tracking your members’ activity with your organization across the board. This should be driving your content strategy. Delivering personalized, hyper-relevant content has transformed their engagement strategy. Improved outreach effectiveness.

Software 159

Software Illinois Revenue Member Experience 159

YourMembership

AUGUST 15, 2016

As ASAE Annual Meeting 2016 got started this year in Salt Lake City, it’s preceded by AMCs Engaged!, Mobile apps are reducing waste and increasing revenue. Programmatic advertising, for example, is an innovative non-dues revenue opportunity for associations, which leapfrogs the traditional means of advertising and buyer’s guides.

Certificate 150

Certificate Price Revenue LMS 150

Reid All About it

MARCH 19, 2021

Throughout March, Mary Byers, CAE, and the Loyalty Research Center are sharing stories about highly innovative organizations, their best practices, interviews with innovators, and challenge questions about innovation to ponder. This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management.

LMS 370

LMS Nashville Strategy Video 370

Reid All About it

MAY 17, 2019

Do you know how to best leverage Google Analytics to better understand and engage your members — and generate more revenue? Since it costs five times more to attract a new member than it does to retain an existing one, how prepared is your organization for winning members for life? 1 CAE credit. Location: Alexandria VA. Register. .

DC 170

DC Washington Social Media Revenue 170

Higher Logic

JANUARY 23, 2018

You’ll likely face questions and concerns even after you present your team with details on how an online community can improve acquisition, retention, and revenue. Expert Tip: No matter which option you choose, remember that community is an organization-wide initiative. Getting buy-in for an online community is no different.

Social Media 195

Social Media Software Revenue Project 195

Reid All About it

DECEMBER 2, 2016

If your organization has a webinar scheduled in the next few weeks, please send me the link. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Membership Recruitment and Renewal Strategies. 2016 Learning Trends, 2017 Learning Forecast.

San Jose 188

San Jose millennials Revenue Content 188

Higher Logic

DECEMBER 2, 2019

We’re always talking about building community and how engaged communities can have an undeniable impact on our organizations. The community also capitalizes on gamification strategies by awarding badges and levels. However, sometimes the concepts behind an online community can feel a bit abstract. Aren’t communities built in person?

Examples 156

Examples Software Newsletter Review 156

MemberClicks

OCTOBER 27, 2023

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. This presents a crucial opportunity for your organization.

Video 52

Video Marketing Recruiting Recruitment 52

Reid All About it

FEBRUARY 19, 2016

. – 5 Tips to Drive Mobile Event Sponsorships in 2016. Learn four ways to bring value to sponsors and five best practices for integrating sponsors at events and thereby boosting your revenue. If your organization offers professional development for association executives, please send me the link via Twitter. Host: Lanyon.

Wisconsin 150

Wisconsin Social Media Member Engagement System 150

YourMembership

DECEMBER 23, 2015

In order to make a successful shift for your organization, you must look at the millennial generation’s work style, expectations and long term goals. By integrating useful tools and information specific to their user behavior, it reflects that the organization values the member’s opinion and provides the best experience possible.

millennials 150

millennials Video Social Media Technology 150

Reid All About it

DECEMBER 2, 2016

If your organization has a webinar scheduled in the next few weeks, please send me the link. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Membership Recruitment and Renewal Strategies. 2016 Learning Trends, 2017 Learning Forecast.

San Jose 150

San Jose millennials Revenue Content 150

Velvet Chainsaw

FEBRUARY 23, 2016

Danger, conference organizer! Too many organizations pat their leaders on the back for increased attendance, positive smile-sheet scores, or increases in sponsorship revenue. They include stats on total attendance, revenue, number of sponsors or exhibitors, pace reports, and satisfaction surveys.

Conference 40

Conference Organization Revenue Team 40

NXUnite

NOVEMBER 28, 2023

Impact investing is when a business or other entity invests in companies or organizations with the dual aim of achieving financial returns and positive impacts. These gatherings attract social impact investors, foundations, and philanthropic organizations. Essentially, they’ll elevate your content strategy both on and offsite.

Directory 130

Directory Education Software Innovation 130

ISAE

APRIL 4, 2024

Legacy Donor Stewardship for Associations: What to Know Legacy giving offers a valuable opportunity for all fundraising organizations that leave lasting impacts on people’s lives—associations included. Legacy or planned giving unlocks a wide range of benefits for both your organization and your donors.

Examples 40

Examples Strategy Review Discount 40

Reid All About it

AUGUST 19, 2016

Discuss professional develop (PD) success stories and lessons learned from the 2016 ASAE Annual Meeting. Organizer: Adrienne Bryant, CAE and the ASAE Professional Development Council. . Building a Better Digital Strategy for Member-Based Organizations (Thirty on Thursday). More info/register. More info/register.

Price 150

Price Social Media Email Marketing Innovation 150

Associations Now

OCTOBER 11, 2016

(By no means is IAB moving away from interactivity, however; the organization included virtual reality formats as part of the new ad portfolio.). In a news release, IAB’s Randall Rothenberg also noted that the strategy leans on the bureau’s “L.E.A.N.” The post Does the Banner Ad Still Make Sense in 2016?

New York 40

New York Sample Class millennials 40

WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.

Learning Management System 260

Learning Management System Arlington Social Media System 260

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Presenter: Amanda Myers, Director of Member Strategy, Abila.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

JUNE 17, 2016

Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Partner and Chair of the Nonprofit Organizations Practice, Venable LLP. – Key Findings from the 2016 Association Email Marketing Benchmark Report. More info/register. Tue 6/21 at 12:30 p.m.

LMS 150

LMS Raleigh Content millennials 150

Association Success

NOVEMBER 10, 2020

For example, the 2016 bonnet DNS attack interfered with name resolutions for dozens of websites including Amazon, Netflix, Paypal and Twitter. And private enterprises would not be the only ones affected: GovCloud, a tailor-made version of AWS, provides cloud services for the Defense and Justice departments and the Internal Revenue Service.”.

System 78

System Technology Analysis Examples 78

Association Success

NOVEMBER 18, 2020

And you also know that in such a digitally connected world as the one we live in, organizations are constantly exposed to new liabilities. As organizations move to the cloud, the confidentiality, integrity, and availability of data is vital. Data security. Data security isn’t something that can be approached on an ad hoc basis.

Survey 78

Survey Analysis Cost Tools 78

.orgSource

JUNE 5, 2023

We’re pleased to report that since the program’s launch in 2016, more than 7.7 The organization and its members work at the international, national, and local levels to realize the vision of a world in which women’s rights are recognized as human rights and every woman is able to achieve her full potential.

Leadership 88

Leadership United States Resources Committee 88

Associations Now

SEPTEMBER 7, 2018

Recent research from the Fundraising Effectiveness Project finds that less than half of all donors to a given organization give more than once—and those that do repeat tend to focus on large organizations. percent of donors gave more than once to the same organization—a number that changed only modestly from 2016.

Revenue 62

Revenue Project Survey Cost 62