WBT Systems

JULY 3, 2018

Associations are well-positioned to take advantage of the increased employer and learner interest in competency-based learning. You can become the market leader by offering digital badges that focus on the skills required for employment in your industry or profession. Digital badges act as marketing tools too.

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Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs.

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EventMobi: Association Events

JUNE 26, 2023

According to the 2022 Membership Marketing Benchmarking Report , 52% of associations believe a lack of engagement is the top reason members don’t renew. Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. The solution? Year round.

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Aptify

JULY 24, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

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Aptify

JULY 22, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

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Reid All About it

JUNE 25, 2021

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). Exhibitors. Quick hits. This is so me.

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Forj

MAY 25, 2021

This task is made even harder if your CME learning management system ( CME LMS ), the platform that delivers eLearning to your association’s members, fails to support you in the effort. 5 Features to Seek in Your Next Learning Management System. 5 Features to Seek in Your Next Learning Management System.

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WBT Systems

APRIL 10, 2018

Do you ever daydream about having a new learning platform? Your wish can come true if you know how to make a persuasive case for a new learning management system (LMS) to the decision-makers at your association. How will it help you respond to and get ahead of market needs and to take advantage of emerging opportunities?

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Freestone

DECEMBER 12, 2023

Are you looking for strategies to increase non-dues revenue? Leveraging your learning management system (LMS) to generate non-dues revenue is the perfect way to prioritize your goals throughout the year. Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. You’re not alone!

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Freestone

DECEMBER 16, 2023

Do you leverage a learning management system (LMS), association management software (AMS), social media, or more? These events tend to attr act learners, ensuring good attendance and additional revenue. As you determine your KPIs, you’ll want to consider how your organization gathers data.

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Forj

APRIL 22, 2021

So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. This could mean helping your association build its learning business from the ground up or providing guidance for future growth. Assisting with the search for new learning technologies.

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WBT Systems

APRIL 3, 2018

Do you feel like giving your learning platform a heave-ho out the door? As dysfunctional and frustrating as that old learning management system (LMS) is, your association still relies upon it. Or, it doesn’t have the functionality to allow your online learning business to grow. But you can’t, not yet anyways.

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Forj

APRIL 22, 2021

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? But, pricing them too low will prevent your team from making any meaningful revenue. Marketing the new course? Managing the process of creating the course? Subject Matter Experts.

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Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. WBT Systems shares five trends and opportunities they see for association e-learning in 2019. Wed 1/16 at 12 p.m. –

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WBT Systems

MARCH 13, 2018

With more than 700 learning platforms on the market, how do you narrow the field down to the best learning management systems (LMS) for your association’s needs? Because they know the LMS market, consultants have a good idea about what your budget will buy. How LMS Consultants Help with Selection.

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Reid All About it

SEPTEMBER 11, 2020

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. The folks at Fíonta do too, which is why they say integrating Salesforce (or any CRM/AMS) with a learning management system (LMS) should be on your association’s to-do list.

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Reid All About it

JANUARY 10, 2020

Mike Murray, Content Marketing Institute ). How to build a successful content marketing strategy from scratch. Digital Marketing & Product Innovation Manager, and Danny Pace, Services Product Manager, Skyline Exhibits. Presenter: Myllisa Patterson, Senior Director, Event Cloud Marketing Campaigns, Cvent.

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Higher Logic

JULY 13, 2017

Lifelong learning is a major goal for many people, so provide flexible eLearning options to help your members master new skills. For example, you could create an eCourse that teaches your members new software for their jobs. To get the most of their eCourses, many associations use a learning management system (LMS).

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WBT Systems

NOVEMBER 15, 2016

We have also posted in the past about how to successfully market your association learning management system to appeal to members and potential members. For example, if you only offer education through conferences, could you look at incorporating some technology?

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Protech

JUNE 13, 2023

The world of association management (and all of the technology designed to support it) is vast. alone, and each one likely has a different way to manage its membership base. For example, would you be able to describe the differences between a CRM and an AMS? How do associations use CRM and association management software?

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Reid All About it

JANUARY 18, 2019

In this competitive talent market, this sounds like a must-read for association execs. LinkedIn, Coursera, Udemy and other learning platforms are coming for your market, if they haven’t already. A classic marketing mantra (about pricing) is flawed. Presenter: Jason Askew, Product Marketing Manager, Cvent.

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Higher Logic

SEPTEMBER 19, 2017

These aren’t hypothetical examples. They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations. Market Your Mentoring Program and Create Lasting Connections. Answer 1: Not gaining new members.

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WBT Systems

OCTOBER 3, 2017

The future looks bright for association e-learning. The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. Has your leadership tried your e-learning programs? (A

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Aptify

JANUARY 21, 2022

For example, Aptify membership management software by Community Brands helps large organizations like yours optimize operations, streamline processes, and gain efficiencies. . For example: . Uplevel your events and learning opportunities. For example, ensure your board: . Loyalty metrics remain strong.

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Reid All About it

SEPTEMBER 3, 2021

Mike Agron, Content Marketing Institute ). Netflix is a great example of how focusing on content, use experience and value, combine to grow engagement, revenue and renewals. Presenter: Jarrett Way, Content & Digital Marketing Manager, Mighty Citizen. (Pia Callesen, Psyche ). Stu Sjouwerman, KnowBe4 ).

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WBT Systems

OCTOBER 11, 2016

It’s during this time of evaluation that the organization’s learning management system (LMS) can come under scrutiny. Planning is essential to define what you’re looking for from your learning solution. Once completed the RFP is sent to those that the organization believes will meet their needs.

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Reid All About it

JANUARY 28, 2022

They provide low- and high-budget examples to illustrate what they mean. Join this engaging conversation as Vince Caldwell leads us through the latest and best new business books on the market and shares his advice for young professionals along the way. Presenter: Chris Klauda, Senior Director, Market Insights, STR.

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MemberClicks

MAY 30, 2023

Examples include sports, political or religious affiliations, or hobbies. This is an appealing and easy-to-understand model for members, but unfortunately it doesn’t always translate to a reliable source of revenue in the long run. However, you can balance this unpredictability with other sources of non-dues revenue.

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MemberClicks

OCTOBER 20, 2023

Beginning as on-site databases, association management software has now evolved to being predominantly cloud-based. How much does association management software cost? Your basic AMS includes: Member database Email Marketing Event management Financial Management Data Analytics and Reporting 2.

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Reid All About it

MARCH 10, 2023

WBT Systems explains how you can use ChatGPT to manage and market your association’s education programs. Content marketing. B2B marketers overwhelmingly believe content marketing produces the leads with the highest ROI , says Marketing Charts. You need a content marketing ecosystem to support them.

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Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association.

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MemberClicks

AUGUST 9, 2022

For example, online attendees are able to view some of the live speaker sessions and panels and also have access to online-only breakout rooms for networking. Plus, you can sell online as and sponsorship space for added revenue. Marketing tools. Conduct a strategic marketing campaign. Engaging with a wider audience.

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Leading Learning

JUNE 3, 2021

It’s easy to see why trade associations face challenges such as high administrative cost, struggles to increase membership, and low non-dues revenue. It’s your association’s responsibility to lead your member organizations with e-learning that prepares them for the future of your industry. Enable bulk purchasing and registrations.

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Leading Learning

DECEMBER 9, 2021

Plus, offering members learning opportunities can help boost your association’s revenue. Of course, before you can grow your learning business, you’ll need to get buy-in from your board to obtain the necessary resources. Here’s what we’ll cover: Express market demand for education opportunities.

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Fonteva

MARCH 16, 2022

For example, maybe a specific type of outreach, such as virtual webinars, had a consistently higher engagement rate than originally expected. In this guide, we’ll cover the following three common challenges faced by learning businesses: Decreasing Learner Engagement Low Non-Dues Revenue High Administrative Burden. That’s great!

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Delcor

MARCH 31, 2020

Online learning programs expand your market for education since many members (and others in your audience) can’t always afford to attend or take time away from work to travel to conferences and other educational events. If you’re ready to invest in a learning management system (LMS), start by reviewing these LMS selection criteria.

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Reid All About it

DECEMBER 18, 2020

Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Susan Schramm of Go To Market Impact describes five ways to “de-risk” your next virtual (or hybrid) event —”drawn from real-world experiences and scars (my own and others).”

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