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SXSW is here! Association Weekly Wrap-Up for March 8th!

YourMembership

Or to use your association as an extension of their companies when it comes to developing new strategy, their new leaders, the capabilities and strategic intelligence they need to get and retain customers? According to a recent study, CEO social engagement at some of the world’s largest companies has almost doubled since 2010.

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Membership Marketing Blog: Engaging New Members to Improve.

Membership Marketing

Tuesday, September 21, 2010. So it was interesting to note the results of a quick online survey that ASAE did with one of their newsletters. at Tuesday, September 21, 2010. September 23, 2010 1:35 PM. September 28, 2010 8:13 AM. November 9, 2010 4:35 PM. A new member discount is a great idea to test.

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The Best Opportunity - Membership Marketing Blog

Membership Marketing

Tuesday, January 19, 2010. Last year, I wrote an article for the Avectra Academy newsletter. at Tuesday, January 19, 2010. ▼ 2010. (46). 2010 Benchmarking Survey. (14). Cost of Wrong Strategy. (8). Dues Discount. (4). growth strategies. (4). Growth Strategy. (43). Publications.

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Does it Make Sense to Hire a Consultant to help your Membership

Membership Marketing

Monday, November 15, 2010. In an article in the November issue of ASAE’s Consultants Connection newsletter (member sign in required), I make the case that there are at least five good reasons to add a consultant to your team. at Monday, November 15, 2010. November 16, 2010 6:22 AM. November 18, 2010 4:37 PM.

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Membership Marketing Blog: Maximizing your Website as a Tool for.

Membership Marketing

Monday, November 1, 2010. He wrote, “Research from Web analytics technology provider Webtrends shows that on average, 95% of website visitors leave a site without indentifying who they are and taking some form of action, such as subscribing to your e-newsletter. at Monday, November 01, 2010. November 23, 2010 9:40 AM.

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Building Your Online Membership Lead Generation and Conversion

Membership Marketing

Thursday, November 4, 2010. • What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? at Thursday, November 04, 2010. ▼ 2010. (46). 2010 Benchmarking Survey. (14). Cost of Wrong Strategy. (8). Dues Discount. (4). Branding.

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Members Get Members. Staff? Not So Much.

Trade Association CEO Blog

Ask me for a quote on many projects like: Newsletter design, newsletter strategy, newsletter production, strategic planning, budgeting, evaluation of endorsed programs, governance structuring, bylaws, education programming, member database selection/conversion/optimization/training, discussion facilitation and more.