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The more you know: Salesforce Person Accounts for associations

Nimble AMS

S ome of America’s leading businesses like New York Life, Bank of America, Voya , Philips, Target, and CVS are leveraging Person Accounts to revolutionize reporting. The core Salesforce customer relationship management (CRM) was initially created for business customers to communicate with other businesses.

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Advocacy and Governance 2.0

Association Adviser

You just need frequent and effective communication to keep them engaged. Sabuco also recommends keeping board members well informed with regular communications and regularly review your mission statement and core values as you prepare your annual report. Selection of Top 10 Association Communication Challenges 2011-2015.

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Debunking Five Myths About Google+

Association Adviser

Fact: Google Plus has a strong social component, but it actually is the biggest change in communications since the interactive website. Google’s new search algorithm also weighs frequency of posting and whether content is original. The Google+ search feature was added in early October 2011. She is based in New York City.

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Membership Wakeup Call for Associations

Association Adviser

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. As technology becomes more pervasive, don’t forget the personal side of the member experience. “This will require hiring staff that have stronger communication and project management skills,” she said.

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SCD Group: 30 Marketing Tips for Associations: Highly Rated Ideas.

SCD Group

8 Build Twitter relationships by retweeting tweets from NYC Women in Communications Inc via Kellen Company. #9 17 Develop a LinkedIn marketing strategy for your association from American Academy on Communications in Healthcare via AMR. #18 ► 2011. (42). . #7 Increase results by combining live and digital events from U.S.

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111 Intriguing Chats for 2011

ChatterBachs

I found myself thinking back over all the great 1-on-1 conversations I had in 2010 and wanting to have more in 2011. It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Fun w/ wine. College Educator.

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What Smart Associations Do Differently

Association Adviser

Also look at learning preferences, technology adoption and topic interests. Technology is not synonymous for innovation; some associations are having breakthroughs by going back to old tech. New Orleans Saints. New York Giants. Younger members are not necessarily your most tech-savvy members. Best Picture*.

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