Remove 2011 Remove Member Engagement Remove Newsletter Remove Strategy
article thumbnail

The communications struggle continues

Aaron Wolowiec

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Both challenges have increased since 2011, with 69 percent and 67 percent of associations stating those are the largest obstacles. That goes for businesses, too.

article thumbnail

The communications struggle continues

Aaron Wolowiec

Without communication, both internally and externally, there’s no content, no strategy. In fact, only 6 percent reported having a communications strategy. Both challenges have increased since 2011, with 69 percent and 67 percent of associations stating those are the largest obstacles. That goes for businesses, too.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Member Organizations: Listening Plus Action for Best Results

YourMembership

Ideas to help you engage, empower and retain members. Who Cares If You’re Listening… March 29th, 2012 | Posted in Member Engagement + Retention , Social Media and Business Trends. Whether you are a member-centric organization or a corporation, listening is not enough. Member Engagement + Retention.

article thumbnail

Eric Lanke: Why Innovation is Hard

Eric Lanke

Member Engagement. Monday, October 24, 2011. At the end of it, we made the following commitment: Each of us will commit to a specific objective in our own organization that increases our use of co-creation or participatory decision-making in program development of strategy setting. Member Engagement. (9).

article thumbnail

Eric Lanke: The Mind of the Community

Eric Lanke

Member Engagement. They are the one in the board meeting, hearing directly from the volunteer leaders, and frequently not about what they want in the short term but instead about their vision of the future and the broad strategies needed to create it. But the meeting planner or the newsletter publisher? ► 2011. (25).

article thumbnail

Turn Your Social Media Goals Upside Down

Association Adviser

Too many associations still treat social media as a one-way broadcast medium and are missing great engagement and intelligence-gathering opportunities from members. Social media strategy is much greater than merely nudging or bribing your members to share, tweet or follow your content and calling that engagement.

article thumbnail

Membership Marketing Blog: Engaging New Members to Improve.

Membership Marketing

The goal of these programs is to get new members involved and participating in an organization’s events and services. So it was interesting to note the results of a quick online survey that ASAE did with one of their newsletters. ► 2011. (29). 2011 Benchmarking Survey. (9). Cost of Wrong Strategy. (8).