2014 Email Marketing Events Strategy 
Aaron Wolowiec
MAY 24, 2016
As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide.
Aaron Wolowiec
MAY 24, 2016
As some of you may know, Event Garde sends a monthly e-newsletter. Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Association Adviser
DECEMBER 17, 2013
According to a July 2013 survey of business-to-business (B2B) marketers and media users by American Business Media, professionals are primarily going online for industry information, then they turn to primary sources (company-produced info), before looking at print sources and events.
Associations Now
JULY 11, 2017
Canada’s Anti-Spam Law took effect in 2014, but a three-year grace period just ended. Sending marketing emails to the Great White North now demands you ask users to opt in. Mantas cautions that email marketers shouldn’t rest easy. It could come back at any time, on short notice.
Associations Now
APRIL 23, 2014
A PR specialist breaks down the essential elements of a perfect event. Top-notch catering, a fancy venue, and a star guest speaker barely skim the surface of what goes into putting on a quality event. Public relations specialist Eva McKnight of Formstack explains why a standout event and a positive brand experience go hand in hand.
Associations Now
APRIL 21, 2016
New research shows that email marketing is still a strong player for many organizations, which are planning to increase the time and resources spent toward this type of marketing in 2016. Email, as part of an overall marketing strategy, is most likely not going anywhere anytime soon.
Velvet Chainsaw
NOVEMBER 21, 2014
As a conference organizer, how would you rank your competency regarding conference technologies like registration, speaker management databases, exhibits, conference apps, wayfinding signage, email marketing, CRM data bases and social media? Rarely do they align their meeting technology decisions with the conference strategy.
Expert insights. Personalized for you.
.png)
140 
Let's personalize your content