Remove 2015 Remove Member Engagement Remove Member Experience Remove Strategy
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AARC Brings Back 800 Lapsed Members with Automated Win-Back Campaign [Case Study]

Higher Logic

With new insight and perspective, AARC developed a targeted, custom win-back campaign strategy. By 2015, the organization had over 18,000 lapsed members within a 24-month period. Read about how AARC automated their online community for better member engagement. Members lapsed in the last 7-24 months.

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Onboarding for Retention: How to Engage New Members for the Long-Term

Higher Logic

The Big Picture: Why Rethink Your Onboarding Strategy. In the past, association onboarding processes were about time, effort, and energy—all in high demand and short supply for any member-facing department. In this digital era, these strategies are just not practical for associations who want to stay relevant.

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The Decision to Renew – What are You Doing to Make it an Easy Choice?

YourMembership

No matter how you look at it, the level of engagement each individual member experiences is a major indicator of whether or not they will renew with an association. We have all heard that a member is most at risk of not renewing during their first year. Join Elizabeth Weaver Engel, M.A.,

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Integrate for Success: 3 Sweet Results of AMS Integrations

Higher Logic

Big things for your organization’s member strategy. It means you’re tracking your members’ activity with your organization across the board. The wheel is moving toward a better member experience. Result 1: Your content becomes more relevant to your members. This should be driving your content strategy.

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Reflections on Three Years of Blogging About Membership

Associations Now

But what really excited me about this job, and maybe the thing I’ll miss the most, are the stories of associations making changes in big and small ways to improve the member experience. If you’ve read ASAE’s ForesightWorks research , you might label this member engagement strategy as an attempt to foster “ more human humans.”.

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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

Unfortunately, doing more with less is a new reality, but with appropriate planning and a written strategy, associations of all sizes can move toward an A+ communications program. This struggle may be related to lack of measuring and recording reader engagement. Primary challenges. It’s not too late to participate!