Associations Now

APRIL 5, 2017

Offering volunteer opportunities can be one of the most effective ways to bring members closer to your association. One way to deepen member engagement is create enough different opportunities to match your members’ volunteering preferences. But the work they do needs to benefit the volunteer as well as the organization.

Member Engagement 99

Member Engagement Committee Review Project 99

Associations Now

JUNE 25, 2015

A new report on social media use among associations shows they have grown increasingly more comfortable in using social media over the last couple of years. Overall, organizations are becoming not only smarter in their use of social media but braver. Here’s a look at that finding and more.

Social Media 40

Social Media United States Survey Video 40

YourMembership

FEBRUARY 23, 2016

Bureau of Labor Statistics, 2015 closed with 5.6 The report states that job openings rose in several industries over the year with the largest changes in health care, social assistance, finance and insurance. These members are often the most valued by recruiters and employers. According to the latest report from the U.S.

Social Media 170

Social Media Revenue Certificate Industry 170

YourMembership

DECEMBER 11, 2014

This good news was echoed in the Manpower Employment Outlook Survey for Q1 2015 where 18,000 US employers reported a positive Net Employment Outlook, and almost 20% anticipated an increase in their staff levels during Q1 2015. “As The ongoing race to identify and recruit qualified talent will only increase as we move into 2015.

New York City 150

New York City New York Newsletter Social Media 150

YourMembership

OCTOBER 2, 2014

In February, we discussed how social media giant LinkedIn would be a disruptive force in the job board market in 2014. In June, we highlighted that LinkedIn was moving fast towards their goal , yet niche job boards remained highly effective and extremely popular with recruiters. We’re betting on it!

Social Media 150

Social Media Revenue Recruiting Recruitment 150

Membership Marketing

JULY 26, 2018

The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel. Direct mail is cited only by individual membership associations as one of the top three recruitment channels.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Higher Logic

MAY 8, 2019

Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #2: Let Association Members Choose Email Frequency. This tip can be hugely effective if it reflects your association and preferences of your members.

Tips 166

Tips Email Marketing Newsletter Communications 166