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WBT Systems’ TopClass maintains position as #1 LMS for Associations

WBT Systems

This award honors the learning solution vendor which best caters for the unique and varied requirements of associations that provide education and certification programs for their members. WBT Systems received recognition for the skills and dedication of its team members, winning the top award in both categories.

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8 Must-Read Newsletters for Association Leaders

Elevating Engagement

Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement. The tips and insights shared in the newsletter are drawn from the company’s direct experience working with its more than 100 association partners.

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Changes in Membership Management Software that Could Impact How You Run Your Association

Socious

According to the 2016 Membership Marketing Benchmarking Report released by Marketing General, 49% of membership organizations are growing, and the other 49% are shrinking or remain stagnant. Often, these tools are designed to deliver value to members quickly. 4 Major Changes to the Membership Software Landscape. Change #4) Reporting.

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CXPA Elevates the Customer Experience with Community

Higher Logic

There were capabilities for discussion forums and webinars, but the user experience was suboptimal and the discussions were not easy for members to use. Before researching alternative community and website design options, CXPA started an Expert Panel to increase member engagement. CXPA's top community stats.

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The Visual Shift: The Ultimate Guide to Video Marketing for Associations

MemberClicks

According to Wyzowl’s State of Video Marketing 2023 , in 2016 only 61% of businesses used video in their marketing strategy. Proportional to their use of video marketing, in 2016 only 76% of businesses saw good ROI on their video investment. When creating Instagram reels, make sure they are engaging.

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