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Association Brain Food Weekly: 11.3.17

Reid All About it

And I especially love it when others do it for me—those are the newsletters I value most. Hmm, a personalized curated newsletter might be one thing to turn passively loyal members and customers into actively loyal ones. Tue 11/7 from 12 to 4 p.m.* – SURGE 2017. SURGE 2017. SURGE 2017. Tue 11/7 at 2 p.m.

DC 150
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Starring….Your Association Publications

Association Adviser

Landscapes | Paysages has won two gold and three silver EXCEL awards from Association Media & Publishing for the Canadian Society of Landscpae Architects. Digital Media. Newsletters. www.associationtrends.com/all-media-contest/#about. Monthly Newsletter or Communication. Social Media. Newspapers.

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Digging Deeper Into Membership Renewal Trends

Associations Now

According to the recently released 2017 Membership Association Survey , conducted by MemberZone, membership retention is one of the biggest challenges facing associations right now. Email is one of the most cost-effective and mobile-friendly ways to prompt renewals, Gitchell says. Otherwise, you face the much-dreaded membership churn.

Survey 81
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6 Data Points to Track in Your AMS + Why You Need Them

MemberClicks

As a result, not all of your communication (including newsletters, events and opportunities and specific committee updates) will apply to them. Favored social media platform. Today, using social media is an all but necessary tool to keep your members’ regular attention, and it should be included in any outreach approach.

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Association Advocacy Thrives in ‘Fake News’ Era

Association Adviser

Reading “fake news” is even more interesting, particularly on social media where passionate individuals often hide behind a left- or right-wing moniker and feel emboldened enough to spat about a blog or not-so-reputable news site. An intense social media volley ensues until the real news is buried among insults and exaggerations.

America 90
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What Should You Make of the “Pivot to Video”?

Associations Now

After spending years investing in writing and traditional journalism, there seems to be a shift to something much different by many of these outlets—short, interactive clips of momentary information, designed to both do well on social media and better serve advertisers. This, I think, buys the association space some time.

Video 64
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Association Brain Food Weekly: 4.20.18

Reid All About it

Social media metrics that matter. Sprout Social ). Learn how to optimize your email invitations, use videos to drive registration, more effectively leverage social media, and build a long-term audience. Presenter: veteran planner Joan Eisenstodt, author of Meetings Today’s Friday With Joan monthly newsletter.