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A New Power Couple—Humans Plus Bots Deliver Member Delight

.orgSource

Customize is the marketing mantra of the hour. Post-pandemic, we’re seeing more businesses realize the value of conversational marketing, or actually talking with their customers and letting them respond. These statistics highlight the value and impact of conversational marketing.

Las Vegas 100
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Event Cancellations: An Unexpected Case Study Happens at MPI WEC

Association Adviser

That was just one of the lessons learned when a major speaker cancellation turned into a teaching experience for attendees at the Meeting Professional International 2017 World Education Congress (MPI WEC), which took place earlier this month in Las Vegas. Collaborate and Let Your Team Do Their Jobs.

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Sneak Peek: What’s Worth Watching at CES 2017

Associations Now

For tech fans, 2017 will get off the ground with a little bit of excitement. That’s because, starting January 5, the latest edition of the Consumer Electronics Show takes over Las Vegas. CES 2017 will be ground zero for an experimental test of the technology, reports FierceWireless. CES 2017 will take place January 5-8.

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Report: Global Events Industry Gives World a Trillion-Dollar Boost

Associations Now

billion people from more than 180 countries attended a business meeting in 2017. Some markets are bigger than others. The largest market for meetings from a spending standpoint is North America, which represents a 35.6 Some markets are bigger than others. According to the report, approximately 1.5 million jobs.

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IT Group Hosts Virtual Reality Events, Encourages Tech Careers

Associations Now

During its “Virtual Reality Experience Tour,” the foundation is hosting events in Washington, DC; Chicago; New York City; Boston; and at CES 2017 in Las Vegas to introduce kids, students, and parents to augmented-reality technology. Now its philanthropic arm, Creating IT Futures Foundation, is taking that message on the road.

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#ASAE17: Leadership Lessons from The Streets, The Jail Cell, and The Kitchen

Associations Now

During the closing keynote at ASAE’s 2017 Annual Meeting & Exposition, Chef Jeff Henderson cooked up some leadership lessons, as well as a foie gras dish, for attendees. Chef Jeff Henderson’s life trajectory wasn’t always pointed toward the kitchen—though he has manned the stoves at the Bellagio and the Ritz-Carlton in Las Vegas.