Fonteva

MARCH 19, 2020

By examining your association’s member data, you can pinpoint the specific areas where your efforts are making an impact, or not. This holds true whether it’s your member engagement efforts or your internal operations. This is the first email marketing design trend on this list. in Marketing and an M.B.A

Tips 52

Tips Recruiting Recruitment Tampa 52

Association Adviser

MARCH 13, 2018

Does your association’s publication have members saying, “Wow!”. After all, your publication is one of the most effective and important communications pieces that your association uses to reach members. Increase Member Engagement. How do your members prefer to read your publication? That’s a trick question.

Directory 61

Directory Communications Content Survey 61

Reid All About it

APRIL 20, 2018

. – Solving the Marketing Puzzle. Successful marketing is like a puzzle with lots of moving pieces, and it gets more complex every day. Host: ASAE Marketing Section Council. Host: American Marketing Association. Presenter: Mark Bornstein, VP Content Marketing, ON24, Inc. 1 CAE credit. 1 CAE credit. 1 CAE credit.

Social Media 37

Social Media Chicago Tools Washington 37

Association Adviser

FEBRUARY 26, 2018

Part 4 of our 2017 Association Communications Benchmarking Study series. This year, more than 50 percent of associations said that engaging young professionals is one of their Top 5 communication challenges. 51 percent of associations surveyed create communications targeted to younger members. So good job, you are on your way!

Charlotte 118

Charlotte Indiana Communications millennials 118

Association Adviser

MAY 23, 2018

Source: 2017 Association Communications Benchmarking Survey. Three-quarters of association respondents have some type of process in place for measuring member engagement with their communications—which means a whole 25 percent don’t! Source: 2017 Association Communications Benchmarking Study. Sometimes, they are.

Revenue 69

Revenue Survey Communications Newsletter 69

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? Source: 2017 Association Communications Benchmarking Study.

Communications 62

Communications Content Survey Social Media 62

Association Adviser

JANUARY 29, 2018

Part 3 of our 2017 Association Communications Benchmarking Study series. Our annual Association Communications Benchmarking Study revealed that nearly 50 percent of survey respondents say they have a single strategy for communicating with all members: Why is this bad? Source: 2017 Association Communications Benchmarking Study.

Communications 60

Communications Content Survey Social Media 60