2017 Recruiting Revenue Washington 
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OCTOBER 27, 2017
Recruit and Retain Millennial Members. Hear about strategies and tactics for not only understanding and recruiting millennials but also for retaining individuals in this age group as members. Learn the basics of monetizing your learning and explore strategic and creative ways to maximize your education revenue. SURGE 2017.
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NOVEMBER 10, 2017
I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 and Tue 11/14 – AMS Fest (Washington DC). Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). Location: Washington DC.
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MARCH 10, 2017
Learn how association publishers can diversify their revenue through native content. Native or sponsored content has much more revenue potential than online advertisements.). 2017: A Year of Disruption. Gain a better understanding of the economic environment and how structural changes will have an impact in 2017 and beyond.
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FEBRUARY 17, 2017
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Learn how to maximize your non-dues revenue earning potential. Washington DC). Location: Washington, DC. 1 CAE credit.
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FEBRUARY 17, 2017
Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. How Non-Dues Revenue Keeps Your Association Afloat and the 5 Best Ways to Maximize It. Learn how to maximize your non-dues revenue earning potential. Washington DC). Location: Washington, DC. 1 CAE credit.
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MARCH 31, 2017
Aptify shares five under-utilized member recruitment tactics. – SEO and Content: The Perfect Match to Generate New Revenue. – Europe Today: What Associations Need to Know (Washington DC). Location: Washington, DC. DC Small Staff Association Brown Bag Lunch Group (Washington DC). A must-read. Host: ASAE.
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JANUARY 20, 2017
Inquiring minds want to know: where’s association management software heading in 2017? Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Hear their scalable strategies for conference and content planning, event marketing, repurposing content, and recruiting sponsors.
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