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Increasing Readership Engagement: eNewsletter Briefings

Association Adviser

According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules. For instance, your association can introduce a special highlights newsletter that showcases the most-read article briefings of the month or year.

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A race to connect: How 1 association energized its community with a virtual 5K

Association Success

As part two of WQA’s virtual meeting, the association is launching a virtual education program to deliver the content attendees would have received onsite. Live sessions in a webinar format will also anchor each day of the virtual education week. Our Leadership Conference was cancelled in 2018 due to Hurricane Florence.

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Starring….Your Association Publications

Association Adviser

Landscapes | Paysages has won two gold and three silver EXCEL awards from Association Media & Publishing for the Canadian Society of Landscpae Architects. Early Bird – October 1 to December 31, 2018: Member: $125. Digital Media. Newsletters. www.associationtrends.com/all-media-contest/#about. Social Media.

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Video Marketing Strategy: How To Bring Your Brand To Life

CMA Solutions

hours per week in 2018. Product Videos Product videos educate prospects in a compelling way that quickly builds trust and interest. This created an opportunity for us to publish on our website and social media channels to increase the overall results. But they like to be educated about new things. All the above!

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8 things your association’s online career center should do

Aptify

In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. . It might just become one of the most viewed/clicked-upon sections of your newsletter. . Here’s how. .

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Build a Strong Foundation for Your Communications with an Editorial Content Plan

Association Adviser

According to the 2018 Association Communications Benchmarking Report , associations know that having a communications strategy is important, but they also say that creating a comprehensive plan that meets their members’ needs can be a challenge. Tie your editorial content in with your education goals.

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Association Brain Food Weekly: 12.8.17

Reid All About it

The weekly list of free educational events for the association community… It’s the most wonderful time of the year. If you see me there, please introduce yourself (even if we’ve met before because my brain is like a sieve when I’m in a crowd—high-adrenaline social introvert syndrome) and tell me you read Brain Food.

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