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How to engage your members in today’s hyper personalized world

Aptify

Considering today’s consumer expectations, it’s not too surprising that the Association of National Advertisers voted “ personalization” the marketing word of the year for 2019. It’s a hot topic in the world of marketing and customer experience. Your members are no exception in our hyper personalized world. Explore Aptify.

How To 72
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10 Association Communications Stats with Tips to Reach Younger Members More Effectively

Higher Logic

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

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Building Buy-In for an Online Community at Your Association

Higher Logic

How to Align with Your Board and Executive Team's Priorities. The goal: Every year, bringing in new members is likely to be on your association’s list. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Objection 1: Price.

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Association Brain Food Weekly: 1.8.21

Reid All About it

The conference experience just stopped. Inspired by Priya Parker’s The Art of Gathering , WBT Systems describes how to close a conference in a meaningful way instead of ghosting your attendees. At ASAE, Warren Hoffman of the Association for Jewish Studies explains how they priced their virtual annual meeting. Neurodiversity.

Las Vegas 370
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Association Brain Food: 3.10.23

Reid All About it

Nimble AMS describes how it can help your association recruit, engage and retain members by helping you better understand members, anticipate their needs, and deliver personalized communication and content. Ryan Law at Animalz shares advice from three marketers about how to succeed as a content team of one.

Committee 195
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How technology can improve your association’s value prop

Aptify

Most loyal members place more importance on technology in their lives and feel their organization delivers a better technology experience. Consider this: The 2019 Community Brands Digital Evolution Study shows that technology plays a critically important role in the lives of today’s members. experience?you’re?delivering

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Association Brain Food Weekly: 6.14.19

Reid All About it

How to have more epiphanies. Tue 6/18 at 1 p.m.* – Enhancing the Member Experience with Data Analytics. Learn how data analytics can help your association keep up with member expectations and deliver a more relevant experience. How to Become an Event Strategist. Franklin Foer, The Atlantic ).