2020 millennials Social Media Strategy 
GrowthZone
JANUARY 14, 2020
If you want 2020 to be the year you adjust member benefits, we have some ideas for you. Member organizations in 2020 need to focus on giving members what they want (e.g., Watch Frank Kenny’s on-demand webinar, “ Social Media and Your Perfect Audience.”. In 2020, you need to consider the member experience.
Association Success
NOVEMBER 9, 2020
For those of you not familiar with the platform, TikTok has become a place of major cultural significance with many Generation Z’ers and their younger counterparts — becoming the fastest growing social media app since its launch in 2018. Take the Washington Post, for example. Speak your mind.
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Membersuite
AUGUST 23, 2023
Social media is designed to encourage this dopamine-enhanced attention, which is why your marketing strategy should focus there. Participate and post regularly on social media platforms to get their attention and demonstrate the value of membership. They can scroll through and digest content in seconds.
Associations Now
OCTOBER 23, 2019
Come 2020, sustainability will be more important to events than ever before, according to CWT Meetings & Events’ M&E 2020 Future Trends Report. Looking for a new marketing strategy? Social Media Examiner explains how to leverage the platforms. The post Daily Buzz: 2020’s Big Meetings Trend?
Reid All About it
MAY 21, 2021
Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit. More info/register.
Association Success
OCTOBER 26, 2020
By 2025, Millennials will account for 75 percent of the American workforce. MORE: 5 signs your association’s strategy needs a refresh. These organizations are failing to build a pipeline; they lack a dedicated campaign to appeal to and engage, Millennials and GenZ members. Allow them to have a voice right away.
Associations Now
FEBRUARY 10, 2020
Think about how popular livestreaming is among millennials and Generation Zers. While such out-of-the-box strategies are effective, Walkers points out that they should be used in addition to standard promotional techniques like emails and social media posts. — Fast Company (@FastCompany) February 10, 2020.
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