Smooth The Path

JANUARY 2, 2018

Attendees catch me at conferences and reference ideas they found helpful in research reports, or e-books, or posts. So in a very unscientific way, I tallied all of these discussions in my mind, and these are the most impactful articles of 2017: Is It Day 1 or Day 2 for Associations? Here is to a super impactful (and great) 2018!

Social Media 79

Social Media Report Conference Content 79

Smooth The Path

OCTOBER 24, 2019

It starts when another member recommends the association and continues as each prospective member samples the association’s benefits by attending a chapter meeting or browsing the website or reading an article. Once a new member joins, the trust continues to build as they interact and receive value.

Sample 68

Sample Member Experience Cost Tips 68

.orgSource

FEBRUARY 21, 2023

If you are interested in exploring organizational trust on a deeper level, join us on March 2 for the.orgCommunity Leadership ColLAB at the OLC Education and Conference Center in Rosemont, IL. The conference is exclusive and free to .orgCommunity’s orgCommunity’s VIP members. Values create community.

Revenue 88

Revenue Guidelines Review Education 88

Smooth The Path

SEPTEMBER 4, 2017

Not only might industry consultants be your competition, but your members might be your competition too. The ones writing articles like ours, or putting on a conference like ours, or conducting research like ours. We are competing for our member’s money, attention, and time. But that’s not all.

Project 68

Project Member Experience Member Engagement Industry 68

Smooth The Path

FEBRUARY 12, 2019

Arlene is a very engaged association member. She attended the annual conference every year for the past seven years. She often buys the research reports and sometimes purchases a book or two from the association’s bookstore. Like the members she refers, Arlene is no stranger to volunteering.

Member Engagement 68

Member Engagement Strategy Newsletter Leadership 68

Smooth The Path

MARCH 7, 2017

The moment new members understand the value of the association is the Association’s Value Trigger Point (AVTP). For some members, it was their first conference or chapter event. Not every association’s AVTP is the same. Does your association have an AVTP?

Member Experience 84

Member Experience Association Value Conference Products 84