Pricing Your eLearning Materials: Subscription versus One-Time-Fee Models
DECEMBER 20, 2017
When marketing eLearning materials at an association for continuing education purposes, you’re handed a unique benefit: a membership list and potentially a required certification for members to maintain. By taking the time to choose your eLearning pricing strategy carefully, you can increase your chances for success in getting more members to purchase your eLearning materials. This might also lead to repackaging webinars into ten-minute micro-learning segments.